E-Commerce Operations - Chicago - Maria Pinto

Description

Who We Are:

Maria Pinto is a "fashion futurist" and artist who believes women should "cultivate their eye and explore their own look." Renowned for her luxury collection and styling iconic women such as Michelle Obama, Oprah, and Brooke Shields, she launched Maria Pinto (formerly known as M2057 by Maria Pinto) in 2013. Seeing how women were evolving their own sense of power and self-expression, Maria developed the collection's "deconstructed couture" philosophy—bringing function to the impeccable style and fit of couture design principles.

Our sustainable, machine-washable ready-to-wear collection is built for the lifestyles of busy women, helping them curate versatile wardrobes that reduce decision fatigue and ensure they feel confident, comfortable, and chic every day.

This is a unique opportunity to join a growing brand at an exciting stage of e-commerce expansion—sharing in the brand's success while contributing to the growth of a product that deeply resonates with its audience and benefits from strong, rapidly expanding sales momentum.

The Role:

We're hiring a hands-on E-Commerce Operations & Analytics Lead to support strategy and execution for e-commerce performance through data-driven insights, digital merchandising strategy, and continuous site optimization. Collaborating closely with senior leadership and Marketing, this role owns analytics, reporting, and customer behavior analysis to inform business decisions, translating sales trends and inventory realities into actionable site merchandising recommendations that drive conversion and revenue growth. Acting as the primary day-to-day operator for the digital storefront, the position oversees site experience, inventory data integrity, and cross-functional project management—ensuring the online channel is optimized, commercially focused, and aligned with broader marketing, product, and operational goals. As a growing and agile team, this role provides broad exposure across both strategy and operations, with meaningful opportunities to expand responsibility and take on greater ownership over time.

Key Responsibilities:

E-Commerce Analytics

• Manage and continue developing e-commerce analytics and reporting across Shopify, Google Analytics (GA4), and integrated platforms, translating performance data into dashboards and measurement frameworks that support strategic planning for leadership and Marketing
• Support omnichannel sales analysis and planning insights, partnering with Marketing and leadership to define and track KPIs including top-performing products, conversion drivers, funnel drop-offs, and actionable growth recommendations
• Analyze omnichannel customer behavior and lifecycle performance, developing cohort reporting across new vs. returning customers, repeat purchase trends, category performance, and AOV drivers
• Partner closely with Marketing and leadership to contextualize sales performance within broader marketing strategies and business goals, ensuring data analysis reflects campaign activity and growth initiatives

Digital Merchandising Strategy & Execution

• Help shape weekly site merchandising strategy and own execution across homepage, collection sorting, product features, and onsite storytelling, partnering with Marketing and leadership to translate inventory position, sales performance, and margin considerations into clear product prioritization
• Support product visibility optimization based on performance insights, balancing newness, top performers, slow movers, and assortment gaps to improve conversion, sell-through, and margin performance
• Manage project timelines and cross-functional communication for seasonal product initiatives, developing clear merchandising playbooks for launches, promotions, and markdown events shared across Boutique, Marketing, and Fulfillment teams

UX & Conversion Optimization

• Serve as the primary driver of day-to-day site optimization and CRO initiatives for the e-commerce experience, partnering with Marketing and leadership to identify and prioritize UX improvements across navigation, PDP clarity, mobile experience, cart behavior, and overall purchase path performance
• Lead QA and project management for site enhancements and optimization initiatives, collaborating with third-party developers and vendors while creating clear briefs to ensure accurate scoping and efficient execution
• Contribute ongoing low-lift experimentation recommendations across merchandising and UX (e.g., collection sorting logic, PDP content sequencing), maintaining a structured testing roadmap and learning log with defined measurement protocols

Inventory Data Management

• Own product data implementation across the e-commerce platform to support merchandising, discoverability, and site functionality, including product titles, tagging structure, categorization, metafields, and product photography
• Maintain product data integrity across the existing catalog and new launches to ensure accurate navigation, filtering, reporting, and customer experience
• Ensure readiness for external sales channels and performance marketing initiatives by maintaining product feed health, tracking accuracy, and landing page alignment
• Support integrations and channel operations through product data management in platforms such as Google Merchant Center, Instagram Shop, TikTok Shop and related commerce tools

Asset Management, Project Operations & Process Optimization

• Manage the e-commerce creative asset library, establishing scalable systems for organizing, naming, and maintaining photo and video assets to ensure site content remains current, discoverable, and optimized for merchandising and upselling
• Support and coordinate project management for photoshoot planning and execution, partnering with the Founder and Marketing to align creative needs with product launches and business priorities
• Leverage sales performance and customer insights to identify reshoot opportunities, content gaps, and cost-efficient production planning
• Continuously refine, systematize, and automate cross-functional workflows and business processes to improve operational efficiency, reduce manual work, and support scalable growth

What We're Looking For:

Requirements

• 2–5 years of experience in an e-commerce or web merchandising role (founder-led, omnichannel and/or luxury DTC experience is a plus)
• Proficiency in Shopify, Google Analytics (GA4), Excel/Sheets (experience with Clarity or similar tools is a plus)
• Demonstrated ability to build dashboards to track sales performance, customer behavior, and product performance and provide actionable recommendations
• Experience managing site merchandising, including homepage, collections, product pages, promotions, and inventory-informed product prioritization
• Familiar with UX/CRO best practices and A/B testing small changes to improve site performance
• Experience managing projects across teams and third-party vendors; bonus if you've operated as a key stakeholder on photoshoots, launches, and/or seasonal initiatives
• Hands-on experience managing product information, categories, tags, metafields, and product feeds for external channels (Google Merchant Center, Instagram Shop, etc.)
• Comfortable working closely with Marketing and senior leadership, sharing insights and recommendations clearly
• Detail-oriented and organized, able to manage multiple priorities and keep projects running smoothly in a fast-paced, constantly evolving environment

Who You Are

• Excited to learn, grow, and take ownership across analytics, merchandising, UX, data management, and operations
• Curious about new technologies, AI, and tools that can improve personalization or site performance
• Enjoy creating systems, processes, and workflows to keep things organized and make work more efficient
• Understands the relationship between marketing and e-commerce, and how data is used to support cross-functional decisions
• Comfortable taking initiative and wearing different hats as business priorities evolve
• Some awareness of technical SEO and UX design best practices is a plus
• Interest or previous experience in luxury fashion is a plus

Details

•   Location: On-site, River North, Chicago (Monday-Friday)

Company Perks

• Opportunity to work closely and collaborate with renowned designer, Maria Pinto
• Merchandise discount
• Health and dental insurance
• PTO and paid holidays
• 401(k) retirement plan
• Unlimited growth opportunities