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Strategic Media Relations Director - McLean - NADA
Description
Job Summary:NADA is seeking a highly skilled Director of Media Relations to lead our media messaging, build strong relationships with key media contacts, and craft compelling narratives that advance our mission and the interests of our members.
About NADA:
NADA is a leading organization in the automotive industry, dedicated to promoting the interests of our members and advancing the industry as a whole. As a member of our team, you will have the opportunity to work alongside a talented group of professionals who are passionate about delivering exceptional results.
Salary and Benefits:
The salary for this position is estimated to be around $85,000 per year, based on industry standards and the requirements of the role. In addition to a competitive salary, we offer a range of benefits, including health insurance, retirement savings plans, and paid time off.
Key Responsibilities:
- Serve as a lead media strategist and spokesperson for NADA, developing and nurturing strong relationships with journalists and key media contacts to advance NADA's visibility and messaging across key outlets.
- Oversee the creation and implementation of media relations strategies to amplify NADA's goals and address issues critical to the automotive industry and our members.
- Draft and edit news releases, op-eds, talking points, backgrounders, speeches, and other editorial materials, ensuring all messaging is aligned with NADA's strategic objectives.
- Develop and maintain a comprehensive editorial calendar for all communications activities, ensuring timely and relevant content delivery aligned with our advocacy and organizational goals.
- Oversee media monitoring, tracking nationwide print and broadcast coverage, and measuring impact, using insights to refine messaging and media engagement strategies.
- Support state and metro dealer associations by providing strategic media guidance and consulting with automotive executives on high-impact media opportunities.
Required Skills and Qualifications:
- Bachelor's degree in Public Relations, Journalism, Communications, Political Science, or a related field preferred.
- Minimum 7 years of experience in media relations, journalism, or communications, with a proven track record of working with media professionals and executives.
- Experience with planning and executing press conferences and media events.
- Exceptional writing, editing, and proofreading abilities, strong research and organizational skills.
- Ability to think strategically and manage multiple projects under tight deadlines.
Diversity and Inclusion:
NADA is fundamentally committed to the diversity of our staff, believing that diversity is excellence expressing itself through every person's perspective and lived experiences. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender identity or expression, marital status, national or ethnic origin, political affiliation, race, religion, sex (including pregnancy and lactation), sexual orientation, military status, veteran status, and family medical or genetic information or any other protected class under federal, state, or local law.
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