- Creating strategic and measurable go-to-market plans that align to overarching growth and brand goals
- Building consultative relationships with subject matter experts, business development/growth and operational teams
- Consulting with external marketing vendors as well as media partners in support of integrated marketing campaigns
- Collaborating with GDIT's extensive technology partner ecosystem and supporting the co-marketing initiatives
- Acting as an ambassador for the marketing team, demonstrating the value of strategic marketing
- Working effectively within a large matrixed organization
- Join an award winning marketing team
- Lead high-impact and creative marketing programs
- Collaborate with leading technology brands
- Autonomy to execute creative marketing initiatives
- Opportunity for career growth and potential management responsibilities
- Flexible working arrangements
- The ability to influence major initiatives
- Strategic thinker who can synthesize information from various sources to create an actionable point of view. Ability to translate strategic plans into actionable execution.
- Energy and creativity. Energy and enthusiasm are your hallmarks. You are a self-starter and can juggle multiple priorities.
- A leader. Ability to influence, lead and coach across functional teams, a champion for new ideas and concepts.
- Business savvy. You understand how to connect marketing action to business outcomes. You understand how to strategically manage and invest budget.
- Team Player. Strong team player with a track record of cross-functional collaboration.
- Experienced in Business-to-Business/ Business-to-Government Marketing/Technology Marketing.
- Creative. You have experience designing integrated marketing campaigns in the technology sector.
- Expertise. You have experience with alliance partner marketing and/or executing campaigns in the technology sector.
- Bachelor's and/or Master's Degree in Marketing, Public Relations, Communications, Journalism, or a related discipline, or the equivalent combination of education, professional training, or work experience.
- 5+ years of combined marketing, corporate communications, brand management, and/or public relations agency experience
- Knowledge of US Federal Government IT industry services, systems, and products marketplace and related media.
- Experience in cross-channel marketing communications (PR, events, digital and social media)
- Strong and highly effective writing and public speaking skills and interpersonal communication skills.
- Writing samples available upon request
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Marketing Campaign Manager - Falls Church, United States - General Dynamics Information Technology
Description
GDIT is looking for a strategic Marketing Campaign Manager, Defense and Technology to join the growing GDIT corporate marketing team. You will be supporting campaign development for the Defense market for GDIT as well as company-wide technology efforts. You will oversee and execute the strategic and tactical development, delivery and measurement of priority campaigns for GDIT. In this role, you will collaborate with aGDIT is looking for a strategic Marketing Campaign Manager, Defense and Technology to join the growing GDIT corporate marketing team. You will be supporting campaign development for the Defense market for GDIT as well as company-wide technology efforts. You will oversee and execute the strategic and tactical development, delivery and measurement of priority campaigns for GDIT. In this role, you will collaborate with a creative marketing team, technical subject matter experts, alliance partners and the wider Growth organization to create best-in-class marketing programs. creative marketing team, technical subject matter experts, alliance partners and the wider Growth organization to create best-in-class marketing programs.
This is an exciting opportunity to contribute to the go-to-market strategy and day-to-day marketing direction for many of the business' most significant pursuits as well as the positioning of its core capabilities. The candidate will oversee the development of integrated marketing campaigns that help position the business for success. This includes maintaining close working relationships with Growth/Business Development directors and Technology leadership to ensure alignment of marketing efforts with business activities.
Some of things you will be doing...
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Years of Experience
5 + years of related experience
* may vary based on technical training, certification(s), or degree
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Certification
Travel Required
Less than 10%
About Our Work
We are GDIT. A global technology and professional services company that delivers consulting, technology and mission services to every major agency across the U.S. government, defense and intelligence community. Our 30,000 experts extract the power of technology to create immediate value and deliver solutions at the edge of innovation. We operate across 30 countries worldwide, offering leading capabilities in digital modernization, AI/ML, Cloud, Cyber and application development. Together with our clients, we strive to create a safer, smarter world by harnessing the power of deep expertise and advanced technology.
GDIT is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status, or any other protected class.
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