Communications Manager - Marshall, United States - Wiley College

Description

Wiley University is seeking an experienced candidate to serve as a Communications Manager within our Office of Marketing and Communications, collaborating closely with team members to enhance Wiley University's brand presence.

As a Communications Manager at Wiley University, you will play a crucial role in shaping the institution's image, enhancing its communication strategies, and making meaningful impact on its dynamic marketing efforts.

The Communications Manager will be responsible for helping to maintain the university's online presence, crafting compelling messages, assisting in managing various communication channels, and ensuring consistency in branding across all platforms.

Joining our team means being at the forefront of promoting Wiley University's mission, values, and achievements to a diverse audience.

This individual will report directly to the Assistant Vice President of Public Relations and Marketing, playing a crucial role within the marketing and communications team.

Key responsibilities

of this role include, but are not limited to:

Managing the university's social media platforms: This involves creating and scheduling posts, engaging with the online community, and monitoring trends to ensure the university's social media presence remains relevant and impactful.

Creating engaging content for various channels: The Communications Manager is tasked with developing content that resonates with the university's target audience.

This can include writing blog posts, designing graphics, and producing videos to share the university's stories and achievements.

Handling public relations efforts:
Building and maintaining positive relationships with the media, stakeholders, and the public is essential.

The specialist may draft press releases, organize press conferences, and respond to media inquiries to ensure accurate and favorable coverage of the university.

Producing written materials:

From newsletters and brochures to speeches and website content, the Communications Manager is responsible for crafting clear, compelling written materials that convey the university's mission and values effectively.

Qualifications

Bachelor's degree in Communications, Marketing, Public Relations, or related field.
At least two years of experience in social media management, content creation, public relations, and writing.
Strong communication skills and attention to detail.
Ability to work collaboratively in a team environment.
Proficiency in utilizing various social media platforms and content creation tools.
Familiarity with public relations strategies and best practices.

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