Digital Marketing Specialist - Colorado Springs, United States - Envision Radiology

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    Full time
    Description

    Envision Radiology is adding a Digital Marketing Specialist to the team

    This role is located in Colorado Springs, CO | Monday - Friday 8:00 AM- 5:00 PM

    Position Pay Range Pay Range $ $29.00. | Opportunity for additional, discretionary bonus available.

    Summary/Objective

    The Digital Marketing Specialist performs the day-to-day functions to support and maintain the digital marketing and branding strategies for the Company.

    Essential Functions

    1. Create and maintain online advertising campaigns (Google, Facebook, Instagram, YouTube etc.).
    2. Measure, monitor, and report results/metrics for digital ads, e-mail marketing campaigns, social media, and Google Analytics.
    3. Research digital advertising trends and decide on appropriate placement of ads to maximize ROI.
    4. Create and maintain e-mail marketing campaigns (Mailchimp etc.).
    5. Assist creation of website landing pages with a focus on SEO (PPC, Keywords, Earned Media, On-page, Technical SEO etc.).
    6. Other duties as assigned.

    Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    Competencies

    1. Customer/Client Focus.
    2. Ethical Conduct.
    3. Communication Proficiency.
    4. Organizational Skills.
    5. Technical Capacity.
    6. Time and Project Management.

    Supervisory Responsibilities

    This position has no supervision responsibilities.

    Work Environment

    This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.

    Physical Demands

    The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

    While performing the duties of this job, the employee is regularly required to use hands and fingers to handle, feel or operate objects, tools or controls, and reach with hands and arms. The employee is frequently required to talk and hear.

    Travel

    No travel is expected for this position.

    Job Qualifications

    Minimum Qualifications/Experience:

    • Google Analytics and e-marketing metrics collection and reporting - preferred.
    • Familiarity with e-mail marketing software - preferred (Mailchimp, Constant Contact etc.).
    • Minimum one years' experience creating digital advertising for multiple platforms (Facebook, Instagram, YouTube, etc.).
    • Minimum one years' experience working with Google Ads and SEO/digital marketing.
    • Knowledge of email marketing, lead generation, Pay Per Click, and other digital marketing methods required - previous Healthcare industry experience preferred.
    • Experience with Adobe Creative Cloud and project management tools (Trello, Wrike, Teamwork, etc.) required.
    • General knowledge of HTML, WordPress, Excel, and Google Sheets required.
    • Detail oriented, self-motivated, a problem solver and a team player.
    • Analytical skills and ability to make data-driven decisions.
    • Ability to consistently meet deadlines and work with a sense of urgency.
    • Ability to continuously "exceed" company and customer expectation.
    • Strong communication skills & professional demeanor.

    Education/Certifications:

    • Bachelor's Degree in Marketing or related field preferred or equivalent education, training, and experience.

    Additional Eligibility Qualifications

    None required for this position.

    Compliance

    Adheres to Envision's Code of Conduct and Compliance Policies and attends annual Compliance training as set forth by the Company.

    Other Duties

    Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice. Other duties may be assigned as needed by supervision.

    Company Benefits

    Below is a list of benefits that are offered to employees, once eligibility is met.

    • Health Benefits: Medical/Dental/Vision/Life Insurance
    • Company Matched 401k Plan
    • Employee Stock Ownership Plan
    • Paid Time Off + Paid Holidays
    • Employee Assistance Program

    OSHA Exposure Rating: 1

    It is reasonably anticipated NO employees in this job classification will have occupational exposure to blood and other potentially infectious body fluids.

    Envision Radiology is an equal opportunity employer (M/F/D/V). We recruit, employ, train, compensate and promote without regard to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status, disability, veteran status, or any other basis protected by application federal, state or local law.

    Application Deadline: 4/8/24