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- 10 years of overall marketing management experience, with strong knowledge of digital marketing
Marketing Director - Great Falls, United States - Company 9
Description
Job Description
We are looking for a creative and adaptable Marketing leader who will be responsible for building and maintaining a strong and consistent brand through both online and offline marketing channels.
We are looking for a creative and adaptable Marketing leader who will be responsible for building and maintaining a strong and consistent brand through both online and offline marketing channels.
Responsibilities:
Oversee in-house marketing team
Deploy successful digital marketing campaigns and own their implementation from ideation to execution
Work to implement email, SEO (search engine optimization), SEM (paid search), affiliate marketing, and paid social strategies
Regularly analyze marketing reports & traffic data to understand shifts in consumer behavior
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
Own company website content and SEO strategies including creation of copy, photography, and video
Manage department budget, including the issuing of purchase orders, as well as the reconciliation of actual spend to planned budget
Produce valuable and engaging content for our website and blog that attracts and converts our target groups
Direct social media engagement strategy; help manage content for 2 brands' LinkedIn, Instagram, Facebook, and Pinterest accounts
Review and approve ad content/material for both print and digital media
Analyze market trends and conduct competitor research
Proof-reading branded content
Work cooperatively with other team members, other management, stakeholders, involves others, shares information
Strong effective leadership
Builds constructive working relationships with clients/customers, other work units, etc.
Qualifications:
Must have at least 5 years experience managing an in-house marketing team
Must have extensive experience generating leads
Comfort and adaptability to work individually, as well as in team settings
Strong proficiency in Microsoft Office & Adobe suites
Knowledge of Google Analytics is a plus
Strong knowledge/comfort level with LinkedIn, Facebook, and other social media channels
Good knowledge of market research techniques and strategies
Comfort with working in a fast-paced environment
Graphic design experience
Up to date on latest marketing technology trends
Benefits:
401k plan with partial company match.
Comprehensive healthcare, dental, and vision plan.
Life insurance with additional voluntary life insurance policy.
Voluntary short-term and long-term disability policies.
Paid Time Off
Seniority level
Seniority level
Director
Employment type
Employment type
Full-time
Job function
Job function
Marketing and Sales
Industries
Business Consulting and Services
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