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Saint Augustine

    Content Manager Korn Ferry Tour - St Augustine, United States - PGA TOUR

    PGA TOUR
    PGA TOUR St Augustine, United States

    4 weeks ago

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    Description
    The Best Players Need the Best People.


    This role works closely with members of the Digital Content team and the Korn Ferry Tour team to deliver the best content to fans about the players and storylines on the path to the PGA TOUR.

    This position would be responsible for conceptualizing, creating and distributing compelling content to drive engagement and conversation around Korn Ferry Tour websites and social media platforms.


    QUALIFICATIONS
    Bachelor's degree required; Journalism, Media or Communications preferred

    3+ years professional experience in related field

    Prior experience managing a professional social media account with an understanding of how brands should participate in an authentic manner

    Passionate about content creation and the PGA TOUR. A self-starter with enthusiasm for innovative ideas and thinking outside the box

    Ability to organize and prioritize assignments. Must multitask, meet deadlines and produce under pressure in a team environment

    Strong communication, writing and editing skills including grammar, style and spelling

    Strong understanding of the current social landscape, including creating content for Instagram, Twitter, Facebook, TikTok and emerging platforms

    Ability to analyze and utilize data to customize social strategy

    Design, photo and video editing skills; Proficient in Adobe and Microsoft programs

    Ability to produce, shoot and edit features, stories and elements

    Able to safely operate a utility vehicle such as, but not limited to, golf carts, utility carts, and shuttle carts
    RESPONSIBILITIES/DUTIES

    Create engaging content from concept to completion before, during and after tournaments for use on PGA TOUR platforms. Content could include images, copy, videos, graphics, GIFs and other visual content

    Collaborate with other content creators, taking part in regular storytelling brainstorm sessions. Work seamlessly with tournaments, long form, client services, brand and live production teams to create synergy in all TOUR messaging

    Respond to breaking news promptly with compelling content to join trending conversations

    Travel to tournaments and off-course shoots to capture content and produce social content

    Collaborate with other content creators, taking part in regular brainstorms and pitch sessions

    Adhere to PGA TOUR brand standards, strategic initiatives and established voice across platforms

    Utilize available data and analytics to make or adjust programming and content decisions

    Execute branded content that fulfills sales initiatives

    Clip and share highlights live during competition for use on PGA TOUR social platforms

    Special projects or other duties as assigned
    #J-18808-Ljbffr
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