- Develop comprehensive marketing strategies to promote Real World Evidence solutions, drive customer acquisition, and enhance brand visibility.
- Create targeted marketing campaigns across various channels, including digital marketing, email marketing, social media, events, and content marketing.
- Collaborate with the sales team to develop sales enablement materials, presentations, case studies, and product documentation.
- Analyze market trends, customer insights, and competitive landscape to identify opportunities for growth and differentiate offerings.
- Manage resource allocation to ensure effective marketing initiatives.
- Track and measure campaign performance using relevant analytics tools and provide actionable insights for continuous improvement.
- Stay updated on the latest industry trends and best practices in healthcare marketing to drive innovation and creativity.
- Bachelor's degree in Marketing, Business, or a related field; Master's degree preferred.
- Proven work experience as a Marketing Manager or similar role in the healthcare or life sciences industry.
- Demonstrated success in developing and executing marketing strategies to drive business growth.
- In-depth knowledge of healthcare marketing and understanding of Real World Evidence concepts and solutions.
- Experience in digital marketing, content marketing, and social media marketing.
- Strong analytical skills and ability to interpret and leverage data to inform marketing decisions.
- Excellent leadership and team management abilities.
- Excellent communication and interpersonal skills.
- Strong creativity and problem-solving skills.
- Ability to work effectively in a fast-paced environment.
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Marketing Manager - New York - Luminary Group LLC

Description
Luminary Group is partnered with a leading Real World Evidence company that specializes in providing innovative solutions to the healthcare industry.
We are currently seeking a talented and experienced Marketing Manager to support their growth efforts.
Key Responsibilities:
Requirements:
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