Meta Ads Funnel Strategist for B2B Lead Gen, Workshops
1 day ago

Job description
We are a digital marketing agency leveraging AI-powered strategies and are seeking a Meta Ads Funnel Strategist to drive qualified leads, workshop registrations, and conversions into our paid challenges and high-ticket services.
This role goes beyond ad management.We are looking for a strategic media buyer who understands full-funnel architecture:
- Cold traffic lead generation (B2B)
- Live workshop & masterclass registration campaigns
- Showup rate optimization
- Paid challenge conversion campaigns
- Retargeting and audience segmentation
- Cost per booked call optimization
- Meta Pixel + Conversion API implementation
- Datadriven creative testing frameworks
You must have proven experience generating:
- Qualified B2B leads
- Event registrations at scale
- Conversions for infoproducts, challenges, or servicebased businesses
Please include:
1) Case studies with metrics (CPL, cost per registration, cost per acquisition)
2) A brief explanation of how you would structure a workshop → paid challenge funnel
3) Your experience optimizing for lead quality, not just volume
IMPORTANT:
Please start your proposal with the word "Funnel" so we know you read this fully.
We are looking for a long-term strategic partner, not just someone to "run ads."
Hourly rate based on experience. Open to long-term partnership with performance bonuses.
Contract duration of 1 to 3 months. with 10 hours per week.
Mandatory skills:
Facebook, Social Media Marketing, Pay Per Click Advertising, Google Ads
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