-
Vice President of Marketing
2 days ago
Bulletproof 360 Charles City, United StatesBulletproof is an omni-channel consumer products company, focusing on Coffee and Mix-ins. Bulletproof's Purpose is focused on functional nutrition, here to prove that better is closer than you think. We re-imagine nutrition with science-backed, thoughtfully sourced ingredients to ...
-
Revenue Director
2 weeks ago
Colibri Group Charles City, United StatesAt Colibri Group, culture is a critical part of our collective success, and we live our values everyday: Love, Joy, Boldness, Teamwork, and Curiosity. These values guide our interactions with each other, our customers, and the community. · Position Overview: · The Director of E-c ...
-
VP, Marketing
2 weeks ago
CENTRAL SQUARE INC Charles City, United StatesCentralSquare is a unique enterprise software company whose mission is to build safer, smarter, more connected communities. More than · 8,000 public sector agencies · trust CentralSquare solutions each and every day. We serve governments of all sizes, from small towns to major ...
-
Vice President of Manufacturing
2 weeks ago
Global Life Science Hub Charles City, United States2 days ago · Be among the first 25 applicants · Global Life Science Hub is partnered with a niche, specialist biopharmaceutical company offering next-generation drug delivery technologies and an advanced pipeline of oral and biosimilar drugs. They aim to improve patient outcomes ...
-
District Content Marketing Manager
3 weeks ago
Colibri Group Charles City, United StatesTeacher Education Ecosystem – Marketing / · Colibri Group is building the future of professional education. Today, millions of licensed professionals start and advance their careers through the company's online and in-person learning solutions for licensing, continuing education, ...
-
Regional Sales Director
18 hours ago
Gigamon Charles City, United StatesGigamon seeks a motivated individual to fill the position of Regional Sales Director – Ohio. As a direct sales position, you will identify, qualify and capture tactical sales opportunities that will align Gigamon strategically. In this role, you will also command and manage all t ...
-
Vice President, Product Management
1 week ago
PRGX Charles City, United StatesPRGX · Vice President, Product Management · United States · Apply Now · We provide the business intelligence to unlock incremental value from data and expand impact across our clients' organizations for healthier whole businesses. PRGX pioneered Recovery Audit nearly 50 years ...
-
Lead Executive Communications
3 weeks ago
Idaho National Laboratory Charles City, United StatesJob Description - Lead Executive Communications · Job Description · Lead Executive Communications · - · ( · 21234 · ) · Description · Looking for a job that builds positive change in the world? Help Idaho National Laboratory share its work in transformative new energy techno ...
-
Specialist, Power Origination
2 weeks ago
Intersect Power Charles City, United States3 weeks ago · Be among the first 25 applicants · Intersect Power is a team of friends driven to preserve our planet for future generations through low-carbon energy and infrastructure solutions. Founded in 2016, the privately held clean energy company develops and owns some of t ...
-
Director Business Development
2 days ago
Franklin Energy Charles City, United StatesBusiness DevelopmentUnited StatesLong Island City,New YorkBoston,MassachusettsNew Brunswick,New JerseyPortsmouth,New HampshireEast Greenwich,Rhode Island · As a combined organization, · Franklin Energy · and · AM Conservation Group · is undertaking what is perhaps the centra ...
-
Senior Director, Total Rewards and Operations
2 weeks ago
Certinia Charles City, United StatesSr Director, Total Rewards and Operations · U.S. Remote · WHO WE ARE · Certinia (formerly FinancialForce) delivers a Services-as-a-Business platform that powers and connects all aspects of services operations, from services estimation and delivery to customer success management a ...
-
UP Charles City, United StatesCEO Opportunity: Lead High-Growth Airline Maintenance SaaS Company with UP.Labs · Why lead an UP.Labs company? · Proven Backing: · Funded by Tier 1 VCs, with the potential to bring in your own institutional investors. · Accelerated Exit: · Experience a faster timeline from fo ...
-
President,
2 days ago
Instruction Partners Charles City, United StatesSearch is being led by Issacson Miller please go to · Please do not complete any application information on our site · Candidates must apply through the Isaacson Miller site · Instruction Partners, a national nonprofit organization focused on strengthening instructional leader ...
-
Continuous Improvement Manager
3 weeks ago
Manta Resources Inc. Charles City, United StatesFood processing/packaging plant that truly believes, & schedules business, with "family" in mind, promoting, & living, a balanced life. This role is responsible for the coordination, implementation, control and completion of projects while remaining aligned with the strategy, com ...
-
Vice President of Marketing, Linga
1 week ago
PNC Charles City, United StatesPNC · Vice President of Marketing, Linga · United States · Apply Now · At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to fos ...
-
Federal Government Affairs Director
2 weeks ago
BioFire Diagnostics Charles City, United StatesWant to see more? Find all job opportunities for both BioFire and bioMérieux worldwide by clicking here . · Description · The ideal candidate will be located in Washington, D.C. · As the Director of Federal Government Affairs at bioMérieux, you will be a pivotal member of our Go ...
-
Federal Government Affairs Director
3 weeks ago
BioFire Diagnostics Charles City, United StatesFederal Government Affairs Director - Washington, D.C. · Want to see more? Find all job opportunities for both BioFire and bioMérieux worldwide by clicking here . · Description · The ideal candidate will be located in Washington, D.C. · As the Director of Federal Government Aff ...
-
Director of Data Science and Machine Learning
2 weeks ago
Luminary Group LLC Charles City, United StatesDirector of Data Science and Machine Learning · 1 day ago · Be among the first 25 applicants · Luminary Group is thrilled to announce a collaborative initiative with a key player in the healthcare technology domain. This partnership is focused on bolstering our client's team b ...
-
Plant Manager
3 weeks ago
Manta Resources Charles City, United StatesJob Description · Job DescriptionContinuous Improvement Manager (Iowa) · Food processing/packaging plant that truly believes, & schedules business, with "family" in mind, promoting, & living, a balanced life. This role is responsible for the coordination, implementation, control ...
-
Digital Fundraising
2 days ago
M Plus R Charles City, United StatesWere looking for a Vice President to join our Digital Fundraising & Advocacy Area. · When you come work with us, heres what youll find: · Work that is meaningful. · We are a fast-paced, deadline-driven consulting firm that only works with nonprofit clients who are essential to ...
Director of Web and Organic Strategy - Charles City, United States - American College of Education
4 weeks ago
Description
As the Director of Web & Organic Strategy, reporting to the VP of Performance Marketing, you are responsible for enhancing the online visibility and search engine ranking of our website and our programs, serving as the SEO subject matter expert.
As a key team member within marketing, you will ensure alignment with the company's business objectives, collaborate with cross-functional teams, and advocate for the importance of SEO across the organization.
BenefitsWho is American College of Education
Founded in 2005, American College of Education continues to be a leader in professional development through our online programs.
The mission of ACE is to deliver high-quality, affordable and accessible online programs grounded in evidence-based content and relevant application.
Our graduates are prepared to serve, lead and achieve personal and professional goals in diverse, evolving communities.As a socially conscious institution, we're dedicated to making a positive impact and inspiring our students to do the same.
ACE is a premier organization that is continually recognized for its commitment to social responsibility. In 2016, ACE became a Certified B Corporation.As a socially conscious institution, we believe we have a responsibility to our students, alumni, employees, local communities, and society.
We strive to make an impact in the world that goes well beyond our bottom line.Who You Are
You are passionate about helping students achieve their educational goals. You thrive in a competitive and collaborative team environment. You are comfortable working remotely and have experience collaborating with others in a virtual environment. You possess a strong attention to detail.
As the Director of Web & Organic Strategy, reporting to the VP of Performance Marketing, you are responsible for enhancing the online visibility and search engine ranking of our website and our programs, serving as the SEO subject matter expert.
As a key team member within marketing, you will ensure alignment with the company's business objectives, collaborate with cross-functional teams, and advocate for the importance of SEO across the organization.
Compensation
ACE is committed to paying a competitive wage while staying true to our mission of maintaining high quality, affordable programs for our students.
What We Look For In The Ideal Candidate
Demonstrates self-reliance by meeting/exceeding workflow needs.
Demonstrates positive attitude and motivation, concern for students, teamwork, and excellent time management skills.
Follows established processes as outlined by organization and leadership.
Completes assigned duties based on daily business needs and individual skill set.
Consistently produces a high volume of quality work.
Capable, and adapts as needed, to work under pressure and meet tight deadlines.
Proven ability to work independently with limited supervision and with other department personnel.
Must support and embrace the College's B Corp mission to improve the people and communities we serve through our civic engagement initiatives.
Must have exceptional communication, organization, and time management skills.Must be "self-motivated" as well as creative and efficient in proposing solutions to complex, time-critical problems.
Must be collaborative in driving decisions and a team-player.
Strong analytical and problem-solving skills with a high attention to detail.
Builds and maintains student satisfaction.
Recognizes and anticipates student needs.
Day To Day Responsibilities
In this role you will wear different hats, but your skills will be especially essential in the following areas:
Execute and refine an SEO-centered digital marketing strategy to expand reach and reduce acquisition costs
Lead the organic marketing team, including in-house and external agencies, and develop an SEO-focused group
Partner with marketing leaders to align marketing with organizational goals
Enhance team skills through ongoing training and professional development
Perform regular SEO audits and optimize content for better search results
Analyze data to inform strategic decisions and report insights to senior management
Innovate and implement cost-saving technologies in marketing practices
Maintain brand guidelines across all owned marketing channels
Monitor digital performance metrics and provide regular reports to leadership
Craft and update lead generation strategies based on market analysis
Oversee the website's overall functionality, ensuring optimal performance and user experience
Internal owner for all internal website change requests, coordinating with the Director of Marketing Operations and ACE departments to prioritize and implement changes
Establish and enforce guidelines for website updates to maintain consistency and quality across all content
Manage the website's technical and content updates with agency partners and in-house staff, ensuring they align with strategic business objectives
Evaluate and approve proposed changes from various departments, ensuring they meet established SEO and brand standards
Qualifications And Education Requirements
10+ years of digital performance marketing experience, preferably in higher education.
5+ years' experience selecting and/or managing external digital and/or marketing agencies or managing specialized in-house teams.
Bachelor's Degree or equivalent experience in Marketing, Business, or related field. Masters preferred.
Demonstrated experience in generating profitable growth in a highly competitive industry, education experience preferred.
Proven ability to lead and manage high-performing teams.
Demonstrated ability to improve business processes.
Strong experience consolidating and leveraging technology to lower costs.
Our Commitment to Employees
Just as we strive to empower our students for success, we also aim to enrich the lives of our employees.
For five years, ACE has received recognition as one of Indiana's Best Places to Work, winning the #1 spot for medium-sized companies in 2020.
As a virtual first organization, we celebrate diversity and are committed to creating a family-like inclusive work environment.For our full-time employees, we offer the following benefits:
Medical, dental, & vision Insurance
HSA and FSA options
Paid parental leave
Paid volunteer time
Tuition reimbursement & reduction programs
Generous PTO
401k and employer match
Full-service wellness and EAP program
Employee recognition and awards programs
Employer paid life & AD&D insurance
Short-term disability
Employer paid long-term disability
And more.
Physical Demands
The physical demand described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
While performing the duties of this job, the employee is regularly required to communicate with and receive communications from students and ACE employees in real time using online and other electronic media.
Diversity
At American College of Education, we believe that the best learning environment for students and staff is one in which we encounter viewpoints and experiences that are different, yet complementary to ours.
We recognize that acknowledging diversity is a necessary precondition, but sustained effort is necessary to ensure equity and greater inclusion.
Through strategic planning and initiatives, we seek to develop programs that promote equity and inclusion for everyone so that all members of ACE's community can reach their full potential.
To create and maintain a truly diverse, equitable and inclusive learning community, we strive to make all feel equally valued, and we uphold our Commitment to Freedom of Expression.
We may celebrate diversity, but we "live" inclusion.Additional Notes
This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job.
Internet bandwidth speeds from an employee's remote work location must be a minimum of 50Mbps download speeds and 5Mbps upload speeds.
Please note if the bandwidth is shared across multiple devices (tablets, computer, streaming, phone, etc.) you will need higher overall speeds.
You can test the speed of your connection by visiting Purchase, setup, installation, support, and ongoing maintenance of reliable internet service is the responsibility of the individual.
American College of Education seeks to attract and retain a diverse staff consistent with its diverse student body and surrounding communities.
ACE is an Equal Opportunity Employer.
Seniority level
Seniority level
Director
Employment type
Employment type
Full-time
Job function
Job function
Marketing
Industries
Non-profit Organizations and Primary and Secondary Education
Referrals increase your chances of interviewing at American College of Education by 2x
Get notified about new
Web Director
jobs in
United States .
Marketing Director - Active Lifestyle, Global & NA
United States
$140,000 - $165,000
3 days ago
Global Director, Digital Marketing - Remote
United States
$150,000 - $175,000
2 weeks ago
We're unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr
