Jobs
>
Princeton

    Marketing Director - Princeton, United States - American Repertory Ballet and Princeton Ballet School

    American Repertory Ballet and Princeton Ballet School
    American Repertory Ballet and Princeton Ballet School Princeton, United States

    4 weeks ago

    Default job background
    Description


    The Marketing Director is responsible for the branding and marketing of American Repertory Ballet (ARB) and Princeton Ballet School (PBS).

    The Marketing Director oversees the creation and implementation of print and digital marketing plans to generate ticket sales, build School enrollment, and increase awareness for all ARB/PBS programs.

    With the Executive Director and senior leadership team, the Marketing Director develops and refines the organization's marketing vision and strategy, while implementing an integrated digital media plan to advance the organization's brand identity and engagement with audiences in New Jersey, nationally, and internationally.


    Responsibilities include but are not limited to:

    • Build, implement, and manage an organizational strategic marketing plan
    • In collaboration with the executive and finance directors, determine and manage the marketing budget and deliver marketing activity within agreed budget
    • Manage digital marketing channels and social media accounts
    • Research and suggest activities for improving the quality of online content
    • Track and measure SEO and Google Analytics metrics and provide reports
    • Research areas for growth and help project future ticket sales, enrollment, and engagement trends
    • Keep abreast with industry and market trends and best practices
    • Coordinate website updates-ensure that new and consistent information (articles, links, stories, events, videos, and other content) is regularly posted and updated
    • Develop and implement marketing campaigns for new and existing performances, class schedules and outreach programs
    • Work closely with the Access and Enrichment department for community marketing campaigns as well as group sales, dance residencies, and performances
    • Work collaboratively with the development team on communications and marketing plans for annual appeals, event invitations, other development events, etc.
    • Capture and create organic content at organization related classes, performances, or events
    • Create promotional, repertory preview and recap videos for the professional company, Princeton Ballet School, and outreach programs
    • Manage organization of all assets (logos, approved photos, videos, etc.) on shared drive
    • In collaboration with the Communications Manager, develop, distribute, and maintain all materials including but not limited to e-newsletters, brochures, fact sheets, reports, program collateral, donor appeals, and published reports
    • Manage Google AdWords, Google Analytics, iContact, social media/e-communication campaigns and other outreach projects
    • Manage the productivity of the marketing plans in relation to ticket sales and tuition
    • Produce reports for staff meetings and quarterly reports for Board of Trustees meetings

    Other duties as assignedRequirementsQualifications:

    • Bachelor's degree or equivalent in marketing, digital technologies or similar field
    • Must have an interest and appreciation for dance; experience in the arts a plus
    • 3-5 years minimum experience in developing and implementing marketing strategies, with proven success
    • Good knowledge of all digital marketing channels and experience with online marketing tools and best practices
    • Hands-on experience with SEO, Google Analytic, iContact, and graphic design tools
    • Strong familiarity with web design and Wordpress
    • Critical thinker and problem-solving skills
    • Team player
    • Good time-management, interpersonal, and communication skillsBenefitsStarting salary range is $70,000-$75,000, commensurate with experience. Compensation package includes paid vacation, holidays, personal and sick time, health benefits, complimentary tickets to organization performances and events, and free Open Division classes at Princeton Ballet School (PBS), plus tuition benefits for children enrolled at PBS.
  • Santech Solution

    Director - Marketing

    3 weeks ago

    Santech Solution Princeton, United States

    Santech Solution Inc is looking for Director - Marketing who will lead all our full spectrum of marketing activities from - events, social media, digital campaigns, advertising, and creative projects. · Main focus includes developing plans to help establish our brand, allocating ...

  • UroGen Pharma

    Director, Marketing

    19 hours ago

    UroGen Pharma Princeton, United States

    Job Summary · The Director will be primarily responsible for leading the execution of the key marketing and promotional initiatives supporting Jelmyto - UroGen's first commercial asset. The position requires a motivated, energetic candidate with a collaborative, "can-do" attitud ...

  • UroGen

    Director, Marketing

    2 days ago

    UroGen Princeton, United States

    Job Description · Job Description Salary: $180K to $200K/Annual · Job Summary · The Director will be primarily responsible for leading the execution of the key marketing and promotional initiatives supporting Jelmyto – UroGen's first commercial asset. · The position requires a ...

  • UroGen

    Director, Marketing

    1 week ago

    UroGen Princeton, United States

    Job Description · Job DescriptionSalary: $180K to $200K/Annual · Job Summary · The Director will be primarily responsible for leading the execution of the key marketing and promotional initiatives supporting Jelmyto – UroGen's first commercial asset. The position requires a motiv ...

  • Genmab A/S

    Director Market Research

    5 days ago

    Genmab A/S Princeton, United States

    At Genmab, we're committed to building extra[not]ordinary futures together, by developing antibody products and pioneering, knock-your-socks-off therapies that change the lives of patients and the future of cancer treatment and serious diseases. From our people who are caring, ca ...

  • TAIHO ONCOLOGY INC

    Associate Director, Marketing

    2 days ago

    TAIHO ONCOLOGY INC Princeton, United States

    Looking for a chance to make a meaningful difference in the oncology space? Taiho Oncology is on a mission: to improve the lives of patients with cancer, their families, and caregivers. Our "People first" approach means we also highly value our employees, who work relentlessly to ...

  • Otsuka Pharmaceutical Co., Ltd.

    Senior Director, Marketing

    2 weeks ago

    Otsuka Pharmaceutical Co., Ltd. Princeton, United States

    About the Role · We are looking for a passionate marketing professional to bring their launch and rare disease skills to a complex and difficult to treat category so we can do everything in our power to live up to our mission of defying limitation so that others can too. This hi ...

  • Avanir Pharmaceuticals

    Senior Director, Marketing

    1 week ago

    Avanir Pharmaceuticals Princeton, United States

    About the Role · We are looking for a passionate marketing professional to bring their launch and rare disease skills to a complex and difficult to treat category so we can do everything in our power to live up to our mission of defying limitation so that others can too. This h ...

  • American Repertory Ballet and Princeton Ballet School

    Marketing Director

    1 week ago

    American Repertory Ballet and Princeton Ballet School Princeton, United States Permanent

    The Marketing Director is responsible for the branding and marketing of American Repertory Ballet (ARB) and Princeton Ballet School (PBS). The Marketing Director oversees the creation and implementation of print and digital marketing plans to generate ticket sales, build School e ...

  • HealthCare Marketing Group

    Marketing Director

    1 week ago

    HealthCare Marketing Group Princeton, United States

    The Marketing Director is responsible for the branding and marketing of American Repertory Ballet (ARB) and Princeton Ballet School (PBS). The Marketing Director oversees the creation and implementation of print and digital marketing plans to generate ticket sales, build School e ...

  • HealthCare Marketing Group

    Marketing Director

    1 week ago

    HealthCare Marketing Group Princeton, United States

    The Marketing Director is responsible for the branding and marketing of American Repertory Ballet (ARB) and Princeton Ballet School (PBS). The Marketing Director oversees the creation and implementation of print and digital marketing plans to generate ticket sales, build School e ...

  • TAIHO ONCOLOGY INC

    Director, Marketing

    2 weeks ago

    TAIHO ONCOLOGY INC Princeton, United States

    Looking for a chance to make a meaningful difference in the oncology space? Taiho Oncology is on a mission: to improve the lives of patients with cancer, their families, and caregivers. Our "People first" approach means we also highly value our employees, who work relentlessly to ...

  • UroGen Pharma

    Director, Marketing

    5 days ago

    UroGen Pharma Princeton, United States

    Job Summary · The Director will be primarily responsible for leading the execution of the key marketing and promotional initiatives supporting Jelmyto - UroGen's first commercial asset. The position requires a motivated, energetic candidate with a collaborative, "can-do" attitud ...

  • American Repertory Ballet and Princeton Ballet School

    Marketing Director

    3 weeks ago

    American Repertory Ballet and Princeton Ballet School Princeton, United States

    Job Description · Job DescriptionThe Marketing Director is responsible for the branding and marketing of American Repertory Ballet (ARB) and Princeton Ballet School (PBS). The Marketing Director oversees the creation and implementation of print and digital marketing plans to gene ...

  • Bristol Myers Squibb

    Associate Director, Consumer Marketing

    2 weeks ago

    Bristol Myers Squibb Princeton, United States

    Working with Us · Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production lin ...

  • Bristol-Myers Squibb Company

    Director of Regional Marketing Liaison

    1 day ago

    Bristol-Myers Squibb Company Princeton, United States

    **Working with Us** · Challenging. Meaningful. Life-changing. Those arent words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production ...

  • Bristol-Myers Squibb Company

    Director of Regional Marketing Liaison

    19 hours ago

    Bristol-Myers Squibb Company Princeton, United States

    Working with Us · Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production li ...

  • Bristol Myers Squibb

    Associate Director, Consumer Marketing

    2 weeks ago

    Bristol Myers Squibb Princeton, United States

    Working with Us · Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production lin ...

  • Bristol-Myers Squibb Company

    Director of Regional Marketing Liaison

    2 days ago

    Bristol-Myers Squibb Company Princeton, United States

    **Working with Us** · Challenging. Meaningful. Life-changing. Those arent words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production ...

  • UroGen

    Director, Marketing

    1 week ago

    UroGen Princeton, United States

    **Job Summary** · **Responsibilities** · - Lead development and execution of the post-launch promotional platforms for Jelmyto: creative campaign, messaging, media plan, digital, key materials for field force and non-personal delivery. · - Effectively translate clinical data and ...