Brand Manager - Los Angeles

About Dropout Companies · Dropout Companies is home to some of the most beloved and culturally resonant brands in entertainment. Our portfolio includes brands like Jams and Bronco, two distinct brands with their own audiences, voices, and creative identities, among a growing port ...

Job description

About Dropout Companies
Dropout Companies is home to some of the most beloved and culturally resonant brands in entertainment.

Our portfolio includes brands like Jams and Bronco, two distinct brands with their own audiences, voices, and creative identities, among a growing portfolio of brands united by a shared commitment to making things people genuinely love.

We're growing quickly, and the way we show up in culture matters to us.

The Role

We're looking for a high-performing, brand-obsessed Brand Manager to join our team and help shape how our brands show up in the world.

This person will own the editorial calendar, drive campaign execution from kickoff through delivery, and act as the connective tissue between every creative function that touches our portfolio, from social and design to PR, talent, community, and beyond.

This is not a content creation role. It's a conductor role.

You'll ensure every spoke of our creative flywheel knows what's coming, what's needed, and when, so that our campaigns launch on time, on brand, and at the level of quality our audiences expect.

You'll also be a meaningful voice in the room during creative planning, contributing ideas and perspective that shape what goes on the calendar in the first place.

This is not your average marketing job. It's a rare opportunity to help build category-defining brands alongside some of the most passionate, hard-working minds in entertainment. You'll work hard, grow fast, and help lead meaningful brand moments that connect with our communities across every channel.

What You'll Do
Editorial Calendar Ownership

• Own and manage the editorial calendars across the Dropout Companies brand portfolio, including Jams and Bronco, ensuring all campaigns, launches, and content moments are planned, sequenced, and communicated across the organization.
• Maintain a clear, always-current view of what's in flight, what's next, and what's at risk, serving as the single source of truth for marketing timelines.
• Build and maintain campaign calendars, communications plans, and go-to-market briefs to support launches and key brand moments.
• Coordinate planning cadences including creative kickoffs, production check-ins, and post-campaign reviews.

Creative Flywheel Coordination

• Act as the central point of coordination across the creative ecosystem, ensuring that social, design, digital, PR, community, talent, seeding, UGC, merch, 3D/graphics, packaging, and other functions are aligned and briefed for every campaign.
• Partner cross-functionally to develop integrated 360 campaigns that are cohesive across channels and consistent with each brand's identity.
• Translate high-level marketing strategy into clear deliverables, timelines, and briefs that each function can act on.
• Identify bottlenecks, flag risks, and proactively problem-solve to keep campaigns moving forward on schedule.
• Build and maintain strong relationships with key internal partners and external agencies to create best-in-class, breakthrough creative and experiences.

Campaign Execution

• Lead campaign development end-to-end, from conceptualizing and timeline creation to execution, performance tracking, and reporting.
• Partner with the CMO to ensure campaign strategies are faithfully translated into execution across all brands.
• Lead reporting and analysis on always-on brand marketing and major campaigns to inform future strategy and optimizations.
• Track and communicate campaign status, surfacing updates, blockers, and decisions needed to leadership in a clear and timely manner.

Creative Contribution

• Participate actively in creative planning sessions, contributing strategic and creative thinking to editorial calendar development and campaign ideation.
• Bring a sharp understanding of each brand's audience, voice, and competitive landscape to planning conversations.
• Advocate for content strategies that are on-brand, culturally relevant, and aligned with broader marketing objectives.

Brand Stewardship

• Maintain a deep understanding of each brand within the Dropout Companies portfolio, their audiences, tones, visual identities, and strategic priorities, and ensure those distinctions are preserved in every campaign and touchpoint.
• Serve as a quality checkpoint, ensuring all creative output meets brand standards before it reaches audiences.
• Support and attend in-person events, activations, and IRL moments to ensure flawless brand execution.

Who You Are

• You're a brand thinker and a builder. You understand how every touchpoint contributes to a broader story and emotional connection with the audience.
• You're an exceptional organizer who thrives on managing complexity, juggling multiple brands, campaigns, and stakeholders without dropping the thread.
• You're creatively fluent. You may not be designing the assets or writing the copy, but you understand what great content looks like, why it works, and how to push a team toward it.
• You're comfortable operating across multiple distinct brand identities and can context-switch between different voices, audiences, and strategic priorities with ease.
• You understand social media at a deep level: platforms, formats, pacing, audience behavior. You can translate that understanding into editorial strategy.
• You're as comfortable developing a big-picture strategy as you are jumping into the details of a campaign brief.
• You're a clear, proactive communicator who keeps people aligned without being asked.
• You're energized by a high-growth, fast-paced environment and thrive under pressure.
• You're a team player who brings positivity, clarity, and accountability to every project.
• You seek growth, personally and professionally, and take ownership of your development.
• You are comfortable giving and receiving feedback and believe great work comes from collaboration, iteration, and high standards.
• You can adapt to frequent pivots in direction with agility and a can-do attitude.
• You have strong opinions, loosely held. You contribute meaningfully to creative conversations while staying open to direction and collaboration.

What You'll Bring

• 4+ years of experience in brand marketing, creative operations, social media marketing, or a related field, ideally within entertainment, media, CPG, or a high-growth consumer brand.
• Demonstrated experience owning and managing an editorial calendar across multiple brands or product lines.
• Strong understanding of marketing and creative operations: campaign workflows, cross-functional coordination, and production timelines.
• Deep fluency in the social media landscape: platforms, content formats, trends, and audience dynamics.
• Proven ability to coordinate across diverse creative functions (design, social, PR, talent, community, etc.) and keep complex projects on track.
• Exceptional project management skills with the ability to prioritize ruthlessly and manage competing deadlines.
• A sharp creative eye and deep understanding of brand storytelling across platforms.
• Strong written and verbal communication skills.
• Experience working in fast-paced, creatively driven environments where adaptability and resourcefulness are essential.

Nice to Have

• Experience managing brand marketing for multiple distinct brands simultaneously.
• Familiarity with tools such as Slack, Monday, Buffer, Archive, Plot, and Air.
• Background in entertainment, media, or creator-driven brands.
• A genuine enthusiasm for the content and communities that Dropout Companies brands serve.

Why This Role Is Special
This is a unique opportunity to join a company at a pivotal moment of growth.

You'll be at the center of how a portfolio of culturally relevant brands shows up in the world, while learning, building, and scaling with a best-in-class team.

The pace is fast, the work is meaningful, and the potential for impact, and personal growth, is immense.

Dropout Companies employees are driven by a genuine love for the work and a refusal to coast on "good enough." They care deeply about the brands they're building, take pride in the details, and understand that the best creative work happens when everyone is willing to roll up their sleeves regardless of title or job description.

No task is beneath anyone here.

Whether it's pressure-testing a campaign timeline or jumping in to help organize assets before a launch, every contribution matters and moves the whole thing forward.

Attention to detail, organization, proactivity, accountability, creative curiosity, and the ability to not take yourself too seriously are what define the people who thrive at Dropout Companies.