Product Marketing Manager/Director - Norwood, MA, United States - Penn Foster

    Penn Foster
    Penn Foster Norwood, MA, United States

    1 month ago

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    Description
    Instron is a global organization that designs, manufactures, sells and services mechanical testing systems.

    Or, how your game controller can survive several drops whether you are excited for your win or upset by a loss? Visit Instron's YouTube Channel to see our customer's applications.

    And, check out Facebook Watch at for additional video.

    Our systems are trusted by 95% of the world's largest manufacturing companies to gather critical data, informing the design of components and materials.

    You will find that our established strength, commitment to our core values and team focus provides an engaging work environment and offers exceptional opportunities for personal and career development.


    The Director of Product Marketing is a key position working with all members of the team to meet and exceed the growth and profitability goals of the Low Force Applications business and to ensure that this business remains the global leader.

    As a senior department manager, this position is responsible for developing their team members to their highest potential and driving activities and decisions focusing on organic growth while maintaining Instron's brand reputation.

    This role is directly responsible for Product Management and Applications Engineering functions.
    Own products commercial performance including revenue, cost and margin performance, as well as quality and customer satisfaction.
    Direct short-term and long-range planning of the department to support strategic business goals.

    Work with other department leaders to develop and direct the strategic business plans, market opportunities/direction, growth, and product financial plans.

    Lead Customer-Back Innovation (CBI) activities from early opportunity identification to business case development to planning and execution of the product development plan, collaborating with R&D, Sales, Service and other relevant functions in the organization.

    Develop and maintain structure and cadence for getting insights to key markets, customers and competitors, ensuring Instron's continued leadership in the marketplace.

    Manage the training of sales, service and support staff on use of products to fulfill customer needs.

    Manage the production of sales tools such as application books, presentations, seminar/webinar content and product videos in accordance with ongoing marketing campaigns.

    Bachelor's Degree in a business or technical field as well as 7+ years of experience in marketing, product management and/or sales
    Successful track record in developing product marketing strategies and achieving commercial targets.

    Must be willing and able to travel 20-30% of the time to stay in close contact with customers and market.


    Take this opportunity to join a successful team where you can make an immediate impact.

    Enjoy excellent on and off the job training, a competitive salary, and a generous benefits package that includes health, dental, life and LTD insurance, 401k (with match), and a 100% tuition reimbursement program.

    All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

    All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws.

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