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Copy Brand Manager, Creative - California, United States - Walmart
Description
Position Summary...What you'll do...
Want to be the voice behind the world's largest retail brand? Here's your chance to take the mic. We're on a mission to change the conversation around Walmart & make a real difference in people's everyday lives. What we say matters—big time. That's where you come in.
As a Copy Brand Manager at Walmart, you'll infuse our storytelling with heart & humanity to help our customers save money & live better.
In this role, you'll play an important role in developing our brand, whether it's launching private brands, naming new services, developing breakthrough omnichannel concepts or writing dynamic radio and broadcast spots.
About Walmart MarketingNamed Ad Age's Marketer of the Year in 2022, you'll join an internationally recognized team of thinkers, creators, and problem solvers passionate about helping people save money and live better.
Walmart Marketing is a dynamic, multidimensional organization dedicated to redefining how the world shops through impactful creative and fast-paced innovation – all grounded in customer insights and brand strategy.
We live out our company values each day while striving to exceed customer expectations and drive growth for the company.
We orchestrate marketing campaigns and experiences that reach millions of daily shoppers.Our work spans the digital and physical spaces and combines the work of numerous internal teams and external advertising and media agencies.
Our teams work together to show our customers how they can save money and live better.If you are motivated by complex challenges and want to build the future of commerce and consumer services, a Marketing role at Walmart could be what you've been looking for.
You will make an impact by :
Juggling multiple projects and partners at the same time.
Depending on the day, you might be developing a campaign with a team of writers and designers, providing oversight of a creative agency, working solo and owning a project, or partnering with marketing leaders to develop a new business initiative.
Becoming a steward of the brand, ensuring that we communicate with a consistent voice and tying everyday problems to Walmart's solutions for saving money and living better.
Overseeing a range of projects and channels, from selling an idea to our partners, developing activation plans, creating brand foundations and writing for our website, app and social media channels.
Contribute to the development of the Walmart brand by keeping up with industry trends, best practices, and the competitive landscape, as well as collaborating with creative leadership, business owners, and other cross-functional stakeholders to translate business objectives into actionable ideas.
Maintaining relationships with key stakeholders, communicating goals and objectives, building accountability, measuring progress, demonstrating adaptability, and promoting continuous learning and improvement.
"Owning the room" as a representative of the creative leadership team by asking the right questions, challenging the status quo, and presenting and defending our work to stakeholders at every stage.Become a valuable creative thought partner and leader alongside the Creative Directors, partnering with them at every stage to eliminate barriers and build better, more thoughtful and cohesive work.
Minimum qualifications:
Bachelor's degree in Design, Marketing, Creative Writing, Advertising, Fine Arts, or related field and 1 year's experience in interactive design, editorial content management, or related field OR 3 years' experience in interactive design, editorial content management, or related field.
5 years of experience in creative, communications and/or marketing execution.
5 years managing copy in an online creative or digital field.
Strong organizational skills, a strong sense of ownership and accountability, and the
ability to lead projects, communicate effectively, and be a self-starter.
Demonstrates proactive and adaptable approach in response to constantly evolving marketing, retail, and ecommerce demands.
Exceptional ability to establish and nurture relationships, proficient in effectively managing expectations across diverse partners and areas of expertise.
Benefits & Perks:
Beyond competitive pay, you can receive incentive awards for your performance.
Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.
Equal Opportunity EmployerWalmart, Inc. is an Equal Opportunity Employer – By Choice.
We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them.
That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, ideas and opinions – while being inclusive of all people.
Who We AreJoin Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you'll quickly find we're a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world's most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you'll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement. From day one, you'll be empowered and equipped to do the best work of your life.
At Walmart, we offer competitive pay as well as performance-based incentive awards and other great benefits for a happier mind, body, and wallet.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
The amount you receive depends on your job classification and length of employment.
It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see .Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.
Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.
Walmart at .The annual salary range for this position is $64,480.00-$202,000.00Additional compensation includes annual or quarterly performance incentives.
Additional compensation for certain positions may also include:
Regional Pay Zone (RPZ) (based on location)-
Stock equity incentives
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor's degree in Design, Marketing, Creative Writing, Advertising, Fine Arts, or related field and 1 year's experience in interactive design,
editorial content management, or related field OR 3 years' experience in interactive design, editorial content management, or related field.
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Content Management Systems, Managing interactive projects in an online creative or related digital field, Working for or with creative agencies, Working with Design Software (For example, Adobe Creative Suite), including proficiency in advanced functions (For example, multi-layer masking and compositing)
Primary Location...
850 Cherry Avenue,
San Bruno, CA , United States of America
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