- Own all digital platforms including websites, digital ads, and social media channels
- Lead the implementation of digital content strategy, ensuring cohesive brand storytelling across all platforms
- Oversee digital campaign development, execution, and optimization to drive brand awareness and lead generation
- Manage email automation workflows and ensure seamless connectivity across platforms for an efficient and robust digital lead journey
- Compile, analyze, and report digital metrics and performance to senior leadership to guide strategy and investment decisions
- Growth Initiatives
- Identify and evaluate new marketing opportunities and emerging digital channels to drive audience growth and conversion
- Develop and execute growth strategies that accelerate brand visibility, engagement, and lead generation
- Plan, test, and optimize multi‑channel growth campaigns (paid, organic, referral, email, and partnerships)
- Partner with integrated marketing and sales teams to ensure alignment across the full lead journey—from awareness to conversion.
- Utilize analytics and insights to refine targeting, messaging, and spend for maximum ROI
- Continuously assess and implement tools, technologies, and partnerships to enhance digital marketing performance
- Manage public relations and agency partnerships (digital, creative, and media) to deliver high‑quality and consistent outputs
- Collaborate closely with cross‑functional partners including integrated marketing, product, clinical, regulatory, sales, and senior leadership
- Serve as a key contributor in shaping the company's digital presence and growth trajectory as we continue to reach new audiences
- 5+ years of experience in digital marketing, content strategy, or growth marketing roles
- Bachelor's degree in Marketing, Communications, Business, or related field; advanced degree a plus
- Proven success leading digital and growth initiatives in consumer, technology, or healthcare industries
- Strong understanding of digital ecosystems, including paid media, social platforms, CRM/email automation, analytics, and website management
- Demonstrated ability to design and optimize full‑funnel growth strategies
- Exceptional analytical, project‑management, and communication skills
- Experience managing external agencies and vendors
- A self‑starter with a strategic mindset and a roll‑up‑your‑sleeves attitude
- Base Pay: $130,000 to $150,000 per year + bonus + stock options
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Senior Digital Content - Pleasanton - Noctrix Health
Description
Senior Digital Content & Growth Marketing Manager
Pleasanton, CA
NoctrixHealth is redefining the treatment of chronic neurological disorders with clinically validated therapeutic wearables. Our team of medical device specialists, neuroscientists, and consumer electronics engineers is dedicated to delivering prescription‑grade therapy with an outstanding user experience. We have pioneered the world's first drug‑free wearable therapy, clinically proven to alleviate symptoms in adults with drug‑resistant Restless Legs Syndrome (RLS). Be part of our mission to transform healthcare, improve lives, and drive meaningful change with NoctrixHealth.
We are seeking an experienced, strategic, and hands‑on Senior Digital Content & Growth Marketing Manager to lead our digital presence and growth marketing efforts. This individual will own all digital platforms, campaigns, and performance strategies to drive awareness, engagement, and qualified leads.
This is a high‑impact role within a fast‑paced, collaborative start‑up environment where creativity, resourcefulness, and executional excellence are essential. The ideal candidate brings deep experience across digital strategy, growth marketing, and performance optimization—ideally with a consumer‑facing mindset and a passion for building scalable digital systems. Medical device or technology experience is preferred but not required.
This is a full‑time, hybrid position located in our Pleasanton Headquarters. We require an in‑office presence of at least 2‑3 days per week.
Responsibilities
Requirements
Compensation
As set forth in Noctrix Health's Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.
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Senior Digital Content
Only for registered members Pleasanton, CA
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Senior Digital Content
Only for registered members Pleasanton, CA
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Digital Content Manager
Only for registered members Alameda
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Digital Content Specialist
Only for registered members Concord, CA
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Temporary Digital Content
Only for registered members Redwood City, CA
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Digital Content Strategist
Only for registered members San Jose
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Digital Content Strategist
Only for registered members San Jose, CA
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Digital Content Specialist
Only for registered members Hayward, CA
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Content Manager, Digital Experience
Only for registered members Fremont
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Digital Content Editor
Only for registered members San Francisco Bay Area
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Digital Content Editor
Only for registered members San Francisco
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Content Manager, Digital Experience
Only for registered members Fremont, CA
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Director, Digital Content Strategy
Only for registered members San Francisco
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Digital Content Product Counsel
Only for registered members San Francisco
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Social & Digital Content Manager
Only for registered members San Francisco
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Digital and Content Services Lead
Only for registered members South San Francisco, CA
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Digital Content Product Counsel
Only for registered members San Francisco Bay Area
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Digital Video Content Creator
Only for registered members San Jose, CA
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Social & Digital Content Manager
Only for registered members San Francisco Bay Area
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Digital and Content Services Lead
Only for registered members South San Francisco
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Director, Digital Content Strategy
Only for registered members San Francisco Bay Area