Digital & Content Marketing Specialist - Dallas, United States - Diverse Marketing

Description

We are seeking a talented Digital & Content Marketing Specialist to join our dynamic team at

Diverse Marketing As a Digital & Content Specialist, you will develop, implement, and manage

digital marketing campaigns to promote brands and products/services. You will also create

engaging content across various digital platforms to drive traffic, engagement, and leads.

Responsibilities:

● Develop and implement digital marketing strategies to drive brand awareness,

engagement, and lead generation.

● Create and manage digital marketing campaigns across various channels, including

email, social media, display advertising, and search engine marketing (SEM).

● Produce high-quality, engaging content for digital platforms, including blog posts, social

media posts, infographics, videos, and more.

● Collaborate with cross-functional teams, including marketing, design, and sales, to

ensure alignment of digital marketing efforts with overall business goals.

● Stay up-to-date with the latest trends and best practices in digital marketing, content

marketing, and SEO, and recommend strategies for continuous improvement.

● Manage social media accounts and engage with followers to build brand loyalty and

drive engagement.

● Collaborate with external agencies and vendors as needed for digital marketing

initiatives.

● Maintain a consistent brand voice and tone across all digital channels.

Qualifications:

● Bachelor's degree in Marketing, Communications, Digital Media, or a related field.

● Proven experience in digital marketing, content creation, and social media management.

● Strong understanding of digital marketing strategies, including SEO, SEM, email

marketing, and social media marketing.

● Proficiency in digital marketing tools and platforms, including but not limited to Meta

Advertising, Constant Contact, social media management tools, and content

management systems (CMS).

● Excellent written and verbal communication skills, with the ability to create compelling

and engaging content.

● Analytical mindset with the ability to interpret data and make data-driven decisions.

● Creative thinker with the ability to generate innovative ideas for digital marketing

campaigns.

● Strong project management skills with the ability to manage multiple tasks and deadlines

simultaneously.

● Experience working in a fast-paced environment and adapting to changing priorities.

● Strong attention to detail and commitment to producing high-quality work.

Join our team and be part of a collaborative and innovative work environment where your

creativity and skills will make a significant impact on our digital marketing efforts for clients