Marketing Manager, Rheumatology Patient Services Programs - Vernon Hills, United States - AbbVie

    AbbVie
    AbbVie Vernon Hills, United States

    1 month ago

    Default job background
    Description
    Job Description


    Below, you will find a complete breakdown of everything required of potential candidates, as well as how to apply Good luck.


    The Marketing Manager, Rheumatology Patient Services Programs (PSP) plays a supporting role in the development of our patient support strategies.

    This position is a direct interface for the other Patient Services teams with their brand partners ensuring programs meet patient and provider needs.

    This person will be responsible for supporting program enhancements, partnering with Sales and Marketing, Legal/Compliance, and additional stakeholders to create exceptional patient treatment plan experiences.


    Major Responsibilities:
    Understands the overall PSP vision and strategy, helps define, document, and communicate the vision

    Helps drive modeling and identify analytic needs with the Director, collecting key data points to validate program performance

    Understands and can navigate the multi-dimensional PSP components to help troubleshoot issues and maximize overall program performance

    Operates tactically on the finer details, executing on projects leading up to larger program initiatives

    Support leadership creation of PSP strategic & tactical planning by providing strategic lens

    Establish and maintain appropriate relationships with commercial business partners in sales, managed healthcare, trade and marketing teams

    Builds awareness of Complete service offerings throughout brand teams by socializing content with brand team members (managers, ADs)

    Provides APS input into HCP marketing tactical executions, identifying and resolving incongruencies, and synergizing messaging

    Facilitates discussion of operational opportunities & efficiencies between APS teams and brands

    Understands business and compliance guardrails and asks appropriate questions to drive business forward

    Seek to identify customer, access, and program industry trends to enhance current patient support programs

    Tracks brand needs, economics, strategies, timelines, and priorities while staying abreast of Rheumatology and patient trends

    #J-18808-Ljbffr