- Develop and implement a regional perspective of the global marketing plan.
- Represent regional needs, nuances, and requirements in campaign planning and execution.
- Design and execute innovative marketing programs to drive lead generation, nurture early pipeline, and support ABX initiatives
- Coordinate with sales leaders, AEs, BDRs, and account management teams to communicate plans, actions, follow-ups, and insights during regular business reviews.
- Collaborate with global field marketing to align resources, planning, and capacity, ensuring maximum return on event investments in the region.
- Work cross-functionally within marketing, sales, and other departments to ensure the region meets its pipeline and revenue goals.
- Proven experience as a Marketing/Demand Generation Director in a technology-focused company, ideally within a startup
- 8+ years of experience in demand generation across multiple channels
- 3+ years of experience in account-based marketing (ABM) or account-based experience (ABX)
- Proven ability to lead collaboration across marketing, sales, and SMEs to support sales goals in the Americas
- Comprehensive understanding of integrated marketing strategies
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Regional Marketing Director – Demand Generation, ABM, Pre-IPO, SaaS, Austin - WMtech
Description
Regional Marketing Director – Demand Generation, ABM, Pre-IPO, SaaS, Austin
We are recruiting for an innovative and fast-growing technology company specializing in digital security solutions. The mission is to revolutionize the industry by providing cutting-edge technology that helps businesses protect their digital assets from emerging threats. As they expand, we are looking for a Regional Marketing Director.
Key Responsibilities:
Qualifications:
To apply please send your CV to
WMtech
WMtech is trusted by leaders in the Cyber Security, AI and Enterprise Software sectors to advise on talent strategy specifically for Start-Ups. Our clients are heavily VC-backed, unicorn status, pre-IPO start-ups with pioneering technology.
WMTech is an equal opportunity employer and does not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor.