Associate Integrated, Organic Social - Canton, MA
1 month ago

Job summary
The associate integrated organic social position at Baskin-Robbins involves managing daily execution of organic social media strategy across platforms, overseeing content calendar, collaborating with cross-functional teams to support campaigns, acting as key point of contact for social media agency, actively engaging with social community participating in real-time conversations trends monitoring competitive performance ensuring Baskin-Robbins remains leader in social.
Responsibilities
- Manage day-to-day execution of Baskin-Robbins' organic social media strategy across all platforms ensuring alignment with brand priorities cultural moments.
- Oversee content calendar including planning timing posting across channels.
- Collaborate with cross-functional teams Category Management PR Digital to support integrated campaigns product launches seasonal programs.
- Act as key point of contact for social media agency Manage day-to-day activities work agency develop curate engaging content.
Job description
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