Marketing Competitive Intelligence Analyst - Providence, United States - Ensono

Description

Marketing Competitive Intelligence AnalystRemote

• United StatesJR010075At Ensono, ourPurpose is to be a relentless ally, disrupting the status quo and unleashing our clients to Do Great ThingsWe enable our clients to achieve key business outcomes that reshape how our world runs.

As an expert technology adviser and managed service provider with cross-platform certifications, Ensono empowers our clients to keep up with continuous change and embrace innovation.
We canDo Great Thingsbecause we have great Associates. The Ensono Core Values unify our diverse talents and are woven into how we do business. These five traits are the key to achieving our purpose.

HONESTY, RELIABILITY, COLLABORATION, CURIOSITY, PASSIONAbout the role and what youll be doing:

Please note:
This role requires Competitive Intelligence experience in an IT environment.

As a key member of our Marketing team, the Marketing Competitive Intelligence Analyst will be responsible for uncovering actionable insights into our competitive landscape to inform strategic marketing decisions.

The Competitive Intelligence Analyst will be responsible for gathering, analyzing, and disseminating competitive intelligence to drive superior market performance.


Responsibilities include:

Monitor competitor activity:
Track competitor news, product launches, pricing strategies, marketing campaigns, and social media presence.
Utilize market research tools and databases to gather relevant data.
Identify competitor strengths, weaknesses, opportunities, and threats (SWOT analysis).


Analyze competitive data:
Perform quantitative and qualitative analysis of competitor data to identify trends, patterns, and insights.
Develop competitive benchmarks and market share analysis.
Create compelling reports and presentations that communicate findings clearly and concisely.


Disseminate insights:
Share competitive intelligence with internal stakeholders including marketing, product, sales, and leadership teams.
Translate insights into actionable recommendations for marketing strategies, product development, and pricing decisions.
Participate in cross-functional projects where competitive intelligence is crucial.


Stay informed:
Actively follow industry news, trends, and thought leaders to maintain a comprehensive understanding of the competitive landscape.
We want all new Associates to succeed in their roles at Ensono. Thats why weve outlined the job requirements below. To be considered for this role, its important that you meet all Required Qualifications. If you do not meet all of the Preferred Qualifications, we still encourage you to apply.
Required QualificationsBachelors degree in marketing, business intelligence, or a related field.
Minimum 5 years of experience in competitive intelligence, market research, or equivalent work experience.

Experience in the IT industryKnowledge of marketing research methodologies and quantitative analysis techniquesExperience with competitive intelligence software or toolsStrong analytical skills with the ability to synthesize complex information and draw actionable insights.

Excellent research capabilities, utilizing a variety of sources to gather relevant data.
Exceptional written and verbal communication skills, with the ability to convey complex information clearly and concisely.
Ability to work independently and manage multiple priorities.
Strong organizational and time management skills.
Must be a team player with the ability to collaborate effectively with cross-functional teams.
Why Ensono?Ensono is a place to make better happen for our clients and for your career. You can do great things through innovation or collaboration, by learning or volunteering, or to promote diversity and inclusion. You can do great things for your own health or for a healthier planet.

Whatever it means to you to do great things we want Ensono to be the place you can do it.

We are a client-facing business, but we do encourage clients to allow us to work remotely most of the time so if you are not required to be on client site, you can choose to work from home or in our Ensono offices.

Unlimited Paid Days OffTwo health plan options through Blue Cross Blue Shield401k with company matchEligibility for dental, vision, short and long-term disability, life and AD&D coverage, and flexible spending accountsDepending on location, ability to take advantage of fitness centersWellness programFlexible work scheduleEnsono is an Equal Opportunity/Affirmative Action employer.

We are committed to providing equal employment to our Associates and building a diverse and inclusive workforce.

All qualified applicants will be considered without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or other legally protected basis, in accordance with applicable law.

Pay transparency nondiscrimination statement/posting OFCCPs pay transparency policy can be found onOFCCPs website ) .If you need accommodation at any point during the application or interview process, please let your recruiter know or email [email protected] .#LI-DNIJR010075#J-18808-Ljbffr