- Collaboration: Work closely with the licensing and athletics departments at designated colleges to secure partnerships and licensing agreements.
- Sales Strategy: Develop and implement sales strategies that drive revenue growth through both on-campus and online channels.
- Wholesale Channel: Manage relationships with local and online retailers to maximize distribution and sales opportunities.
- Brand Partnerships: Identify, negotiate, and manage brand partnerships with collectives, group rights companies, sports agencies, and other stakeholders.
- Merchandising and Creative Direction: Oversee the merchandising process, ensuring product assortment, design, and branding align with Athlete's Thread's vision and the college's brand.
- Product Launch: Work closely with the operations team to coordinate efficient and timely product launches, taking into consideration peak seasons and events.
- Relationship Management: Build and maintain strong relationships with college representatives, brand partners, and other key stakeholders.
- Market Analysis: Stay updated on industry trends, market dynamics, and competitive landscape to identify growth opportunities.
- Budget Management: Manage and monitor budgets related to sales strategies and promotional activities.
- Revenue Growth: Measure and report on the increase in sales revenue within your designated colleges.
- Licensing and Partnership Success: Track and assess the number of successful licensing agreements and brand partnerships secured.
- Market Share: Monitor and grow Athlete's Thread's market share within the college merchandise industry.
- Efficient Product Launch: Evaluate the timeliness and efficiency of product launches, minimizing delays and ensuring product availability.
- Customer Satisfaction: Gather and analyze customer feedback to ensure a positive buying experience for consumers.
- Cost Management: Stay within or under budget while executing sales and promotional activities effectively.
- Bachelor's degree in Business, Marketing, or a related field (Master's degree is a plus).
- Minimum 2-3 Years experience in account management, sales, or business development.
- Strong understanding of the college sports landscape and NIL regulations.
- Exceptional negotiation and communication skills.
- Creative and strategic thinking abilities.
- Ability to travel as needed.
- Base Salary - $40,000 - $50,000 + Bonus/Commission ~ On Target Earnings - $70,000 - $90,000/year
- Unlimited PTO
Strategic Account Manager - New York, United States - Athlete's Thread
Description
About Athlete's Thread: Athlete's Thread is a dynamic company specializing in the sale of NIL (Name, Image, Likeness) merchandise co-branded with colleges and student athletes. We offer a wide range of products, from apparel to stickers, with a mission to support every student athlete in their journey. Our company is driven by innovation, collaboration, and a passion for college sports.
Athletes Thread is a company incubated by the team at Threadly ) and Greek House ). Athletes Thread is currently licensed with more than 150 colleges and working with over 10,000 athletes.
The Athletes Thread brand is growing at 20x YoY and we are looking to expand our team to take on the NIL and Collegiate Merchandise Industry.
Job Description:
As an Athlete's Thread Strategic Account Manager, you will play a pivotal role in driving sales and brand partnerships within a designated set of colleges. You will work closely with internal and external stakeholders to develop and execute a comprehensive sales strategy while ensuring the efficient and timely launch of merchandise. This role will require a combination of relationship management, strategic planning, and creative direction.
Key Responsibilities:
Key Performance Indicators (KPIs):
Qualifications:
Compensation & Benefits:
Join Athlete's Thread and contribute to our mission of supporting student athletes while driving the success of our NIL merchandise business.
If you are a motivated, strategic thinker with a passion for college sports and brand partnerships, we'd love to hear from you