Regional Marketing Specialist - Boca Raton, United States - Atlantic | Pacific Management

Description

Job Description Job Description Our Company is seeking an experienced and highly motivated Regional Marketing Specialist for Multi-Family Apartment Community Portfolio.

Responsibilities include, but are not limited to:
Manage company social media profiles by developing and posting content, monitoring responses, and interacting appropriately.

Enhance existing social media programs by developing toolkits, best practices, and other items to assist in associate participation; Prepare internal social media performance reports, including data from Google, Facebook Insights, and analytics.

Manage reputation dashboard and work with onsite teams to monitor and address customer reviews on search engine and social media websites, such as , property websites, Google Reviews, Yelp, Facebook, Twitter, etc.; Prepare monthly review reporting to analyze reviews by type, region, and community.

Design, implement and manage internal campaigns to promote solicitation of the propertyOversee digital advertising campaign management & reporting including but not limited to:
retargeting, SEM, and PPC.Audit property website content; Review SEO quality and performance; Makes recommendations and edits as needed.

Assist in the acquisition and management take-over of new properties by providing branded marketing and collateral materials, setting up contracts with advertisers and other marketing vendors, and working with on-site leasing teams to review the Companys policies, procedures, and practices related to marketing and advertising.

Promote local search and search engine optimization through set-up, management, and maintenance of local listings such as Google My Business.

Understand and promote new product offerings from advertising vendors and third-party partners.
Work in conjunction with senior management to identify KPIs and develop standardized reporting.
Oversee new product/program rollouts and implementation; Review creation of marketing collateral, including ads, flyers, banners, and direct mail pieces.
Assist in managing corporate website and property websites.
Manage, create, and distribute monthly corporate and marketing newsletters.
Perform all other projects assigned by the Director of Marketing.
Local and out of state travel may be required when necessary.


Requirements:

3 to 5 years related experienceBilingual in English and Spanish is a plusMust have Property Management Marketing experienceKnowledge of Google Analytics, SEO, SEM, PPC, Online Reputation Management requiredStrategic, organized and time-focused.

Able to work well under pressure and adhere to strict deadlines.

Proficient in computer software including but not limited to, Microsoft Office (Excel, Word, and Outlook), Adobe Acrobat, Yardi/One site, Yext.

Strong understanding of social media management and advertisingCompany Perks:

Competitive Salary & Bonuses $$$100% Employer-Provided Health Insurance, Life Insurance, and Long Term DisabilityDental and Vision InsuranceFlexible Spending AccountsPaid Time-Off/Holidays401(k) Retirement PlanEmployee Referral ProgramEmployee Assistance ProgramEmployee Discounts Program

Company Description Atlantic | Pacific Companies is a fourth-generation real estate company with expertise in acquisitions, development, property management, and investments.

With offices in Florida, Georgia, Texas, and California, our team utilizes decades of experience and thorough marketplace knowledge to develop and manage a wide array of properties across the country.

Our associates specialize in both established and growing marketplaces. We treat every investment with a disciplined approach that creates significant and sustainable value for our clients.

Company Description Atlantic | Pacific Companies is a fourth-generation real estate company with expertise in acquisitions, development, property management, and investments.

With offices in Florida, Georgia, Texas, and California, our team utilizes decades of experience and thorough marketplace knowledge to develop and manage a wide array of properties across the country.

rrOur associates specialize in both established and growing marketplaces. We treat every investment with a disciplined approach that creates significant and sustainable value for our clients.#J-18808-Ljbffr