Marketing Coordinator - Las Vegas, United States - Raiders Football Club LLC

Description

Position Overview:

Built upon our storied legacy, we win on and off the field by intentionally uniting our players, alumni, teammates, and guests. We strive to create meaningful relationships and deliver a world-class experience in all interactions. It is our shared responsibility to ensure that the greatness of the Raiders is in its future.

The Marketing Coordinator plays a pivotal role in supporting the Marketing Communication and Marketing Technology teams. This position involves collaborating with internal departments to provide day-to-day support to the Marketing Department. We seek an individual who is not only passionate about marketing but has a sharp eye for detail and thrives in a dynamic environment.

Essential Job Functions

Marketing Campaign Execution

• Collaborate across all verticals to effectively execute marketing plans
• Assist the Marketing Communication Manager in updating the Marketing support calendar
• Ensure the smooth fulfillment of sweepstakes
• Participate in influencer research and outreach
• Support web and app maintenance, with a particular emphasis on supporting marketing campaigns and SEO efforts
• Provide support for the setup of push notifications
• Aid in optimizing paid campaigns with overall marketing goals

Campaign Insights and Reporting

• Collect campaign insights and performance metrics
• Track consumer touchpoints across various channels (social media, website, email, app, etc.)

Email Execution

• Participate in email campaign execution, including creative requests, buildout, messaging, layout, and archival
• Stay updated on new email and mobile marketing trends to enhance our digital platforms.

Creative Management:

• Submit creative requests as needed

Industry Research and Best Practices

• Conduct research to stay informed about industry trends and best practices
• Keep abreast of developments in marketing, advertising, and digital technologies

Sponsorship and Ad Campaigns

• Handle sponsorships and internal ad campaigns
• Collaborate with NFL Ad Ops and serve as the point person for internal marketing assets related to the Raiders stadium LED, marquee, billboards, and media mesh

Qualifications:

• Bachelors degree in business administration, marketing, communications, or a related field (or equivalent experience).
• 1+ years of marketing experience, including brand marketing, digital media, and interactive marketing.
• Preferred experience with a large-scale email service provider.
• Strong organizational and project management skills, with attention to detail.
• Excellent written and verbal communication skills, including outstanding copywriting and proofreading abilities.
• Analytical skills for metrics analysis and reporting.
• Desire to learn and adapt.
• Proficiency in Microsoft programs (Word, Excel, PowerPoint).

Physical Aspects of Position (includes but are not limited to):

• Sitting for long periods of time throughout shift
• Occasional lifting and carrying up to 25lbs
• Occasional walking, standing, bending, kneeling, pushing, and pulling

The Las Vegas Raiders provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.