Fan Data Analyst - Kansas City, United States - Sporting Kansas City

Description

Job Description Summary

The Sporting Kansas City Fan Data Analyst is responsible for analyzing and maintaining the company's CRM & FDP (Fan Data Platform) system.

This includes collecting and analyzing customer data, identifying trends and patterns, ensuring data integrity and making recommendations for improving the effectiveness of the company's Fan Data strategy.

Sporting Kansas City is an equal opportunity employer. We celebrate diversity and equity and are committed to creating an inclusive environment for all associates. All associates are expected to positively collaborate with individuals of diverse backgrounds. We encourage all talented individuals looking for a challenge to apply.

Job Description

Essential Functions

Ideating and carrying out strategies for how we acquire, construct, store, and leverage fan data at the organizational level.
Configuring and maintaining the Salesforce CRM system, including adding new members, troubleshooting issues, and implementing updates and upgrades.
Assist in training and support to other employees on how to use the CRM system.
Developing reports and dashboards in Tableau and Salesforce to provide insights on customer behavior and engagement.

Collaborating with other teams, such as Ticket Sales and Corporate Partnerships, to ensure that the CRM system is being used effectively and to identify areas for improvement.

Empower Ticket Sales reps by cultivating a pipeline of leads and assist in growing fan engagement/retention.
Identifying opportunities for upselling and cross-selling based on customer data interactions.
Helping to implement new sales and marketing campaigns by developing segmented lists of target customers and tracking their engagement.
Perform additional duties as assigned.

Personal Attributes

Strong organizational, communication, and interpersonal skills.
Interest in developing ideas and projects from the ground up and being a self-starter.
Strong problem-solving skills; ability to identify issues and develop solutions.
Strong analytical skills, with the ability to analyze large volumes of customer data and develop insights and recommendations
Exceptional attention to detail, and talent for accuracy and precision.
Professional appearance and attitude, as well as the ability to work with others.

Skills & Experience

2+ years of experience with Salesforce CRM software preferred (or Microsoft Dynamics).
Familiarity with data visualization tools such as Tableau or Power BI preferred.
Proficiency in Microsoft Excel preferred.
Ability to take large amounts of data and distill it into actionable insights.
Experience communicating complex data and insights to non-technical stakeholders.
Strong project management skills; ability to coordinate with cross-functional teams.

#J-18808-Ljbffr