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    Digital Media Strategist - New York, United States - WITHIN

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    Job Description

    Job Description

    About Us:

    WITHIN is the world's first Performance Branding company, partnering with some of the biggest brands in the world to drive business growth through innovative marketing strategies. Our integrated operating model collapses the traditional marketing silos between creative and media, performance and brand, and across media channels. With a full suite of offerings including media, creative, SEO, Lifecycle, Retail Media, Affiliate and Influencer, we're able to work with our brand partners in an integrated fashion, allowing us to align marketing strategies back to core business objectives. Client teams at WITHIN are trained on how to always act as a trusted business partner, acting as a fiduciary to client needs above our own.

    Teams at WITHIN have the ability to work with iconic brands such as The North Face, Timberland, Movado Watches and Jose Cuervo. Everyone at WITHIN wants to grow and be challenged. It's a collaborative place made up of small, closely knit and versatile teams that are fast and adaptive to solve problems and build systems.

    About the Role: WITHIN, a leading digital marketing agency, is seeking a Digital Media Specialist to join our innovative team. We pride ourselves on breaking down silos within the marketing industry, and are looking for a candidate who excels at both client relationship management and possesses an in-depth understanding of the day-to-day skills involved in digital marketing across multiple channels and platforms.

    As a Senior Specialist, you will work closely with our Growth team, partnering with a variety of new & emerging brands focused on scaling their digital business. You will operate with a high-degree of autonomy on a team of full-stack digital marketers. The day-to-day will include overseeing campaigns across various channels and ensuring the successful execution of all digital marketing initiatives. Your exceptional communication and task management skills will be essential in fostering strong relationships with our clients towards continued growth and success.

    Responsibilities include but are not limited to:

    • Working with a portfolio of clients
    • Client communication (written & verbal)
    • Working across multiple teams to design and execute marketing strategies that align with client goals and business objectives
    • Optimizing account performance using data insights, A/B testing, and consumer research
    • Producing meaningful marketing KPI dashboards and delivering cross channel performance reports with actionable insight
      • Analyzing cross-channel performance data and extracting actionable insights
      • Note, This is not a data scientist or analyst role, but the role does work regularly with data, including basic analyses & projections
    • Implementing proprietary technology and best practices
    • Delivering creative & copy recommendations to clients based on historical performance

    Requirements

    • Solid background in digital marketing, with hands-on experience in multiple channels (e.g., social media, search, display, etc.)
    • Experience servicing multiple clients and managing multiple projects, with a focus on start-up / small-to-midsize businesses
    • Desire to work in a fast-paced, deadline-oriented environment
    • Exceptional client relationship management, communication, and task management & prioritization skills
    • Strong strategic and analytical thinking, with attention to detail
    • Familiarity with digital marketing tools and platforms, such as Google Ads, Meta Ads Manager, Google Analytics, etc.
    • Working knowledge of Excel (conditional statements, pivot tables and vlookups)
    • Fluency in English is required

    Our interview process includes, but is not limited to to the following:

    • Cognitive Aptitude and Typing Test
    • Logic assessment on Basic data analytics & problem-solving assessment via Google Sheets

    We offer a competitive salary and benefits based on ability level, including:

    • Base salary DOE ($62,400-$175,000)
    • Unlimited vacation policy
    • Monthly Phone Stipend
    • Comprehensive Medical, Dental, and Vision insurance options
    • 401(K) plan with matching
    • Dog friendly office
    • Hybrid work opportunity
    • Professional Development Program
    • Bonus Perk - $50/week Seamless allowance


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