Digital Marketing Specialist - Cambridge, United States - Motion Recruitment

Description

Our Client, a Our Client, a

Highly Accredited University , is looking for someone to join their team as a

Digital Marketing Specialist

to join their team

Remotely,

out of

Cambridge, MA

This is a 1 Year Initial Contract position

Responsibilities:
Research available markets and channels
Recommend or select the best ones for the initiative
Develop digital marketing plans and relevant, compelling creative deliverables, working in conjunction with managers, ad agencies contracted by Harvard, and third party designers or other creatives
Produce digital marketing copy and content as needed. Ensure deliverables are consistent with the brand and quality standards
Manage A/B testing parameters to identify strongest performing variables and optimization opportunities.
Collaborate with our marketing team to build lists, data extensions and improve email performance

Qualifications:
Minimum of 3 year experience building html emails using content builder such as Dreamweaver or other, and scheduling them through Salesforce Marketing Cloud
Experience with task management software such as AirTable, Asana or other

#J-18808-Ljbffr