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- Develop and implement comprehensive partner marketing strategies that align with Arkose Lab's partner goals and objectives.
- Lead cross-functional teams to execute partner marketing campaigns, ensuring timely delivery and maximum impact.
- Cultivate strong relationships with key partners, identifying opportunities for joint thought leadership and co-marketing initiatives.
- Measure and analyze the effectiveness of partner marketing programs, using insights to optimize future campaigns.
- Oversee the creation of marketing collateral and sales enablement tools tailored to our partners' needs.
- Coordinate with the sales and product teams to ensure alignment between partner activities and overall business strategy.
- Manage the partner marketing budget, allocating resources efficiently to maximize ROI.
- Stay abreast of industry trends and competitor strategies to ensure our partner marketing efforts remain innovative and effective.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 8 years of experience in marketing, with at least 5 years in a leadership role focused on partner or channel marketing.
- Proven track record of developing and executing successful partner marketing strategies in the cybersecurity industry.
- Experience driving results with partner marketplaces (e.g., AWS, GCP, and Azure).
- Proven track record with referral, resale, and OEM partners.
- Strong leadership skills, with the ability to inspire and manage a high-performing team.
- Excellent communication and interpersonal skills, with a knack for building and maintaining strong professional relationships.
- Deep understanding of the cybersecurity market, trends, and the competitive landscape.
- Proficiency in marketing analytics and tools, with the ability to translate data into actionable insights.
- Ability to work in a fast-paced environment, managing multiple projects simultaneously with a focus on results.
- Cutting-Edge Technology: Our high-efficacy solutions, backed by solid warranties, attract leading, global enterprise clients.
- Innovation and Excellence: We foster a culture that emphasizes technological innovation and the pursuit of excellence, ensuring a balanced and thriving work environment.
- Experienced Leadership: Guided by seasoned executives with deep tech expertise and a history of successful growth and equity events.
- Ideal Size: We're structured to be agile and adaptable, large enough to provide stability, yet small enough to value your voice and ideas.
- People - independent thinkers making data-driven decisions and taking project ownership
- Teamwork - building trust, respect, and integrity to openly communicate and constructively challenge one another
- Customer Focus - customer empathy and problem-solving obsession
- Execution - actions with precision, professionalism, and urgency
- Competitive salary + Equity
- 401k plan with company match
- Robust benefits package- 90% medical, dental, vision coverage for employees and 75% for dependents
- Flexible PTO
- Life insurance coverage
- Flexible working hours to support personal well-being and mental health
- WorkLifeMatters Employee Assistance Program
Senior Director of Partner Marketing - San Mateo, United States - Arkose Labs
Description
The mission of Arkose Labs is to create an online environment where all consumers are protected from online spam and abuse. Recognized by G2 as the 2023 Leader in Bot Detection and Mitigation, with the highest score in customer satisfaction and largest market presence four quarters running, Arkose Labs offers the world's first $1M warranties for credential stuffing and SMS toll fraud. With 20% of our customers being Fortune 500 companies, our AI-powered platform combines powerful risk assessments with dynamic threat response to undermine the strategy of attack, all while improving good user throughput. Headquartered in San Mateo, CA, with employees in London, Costa Rica, Australia, India, and Argentina. Arkose Labs protects enterprises from cybercrime and abuse.
Position Summary:
The Senior Director of Partner Marketing will lead our efforts to develop and execute strategic marketing plans that drive growth and enhance the value of our partnerships. This role is pivotal in building strong relationships with our partners, aligning marketing strategies with business objectives, and increasing our market share in the bot management and account security segment.
Responsibilities:
At Arkose Labs, our technology-driven approach enables us to make a substantial impact in the industry, supported by a robust customer base consisting of global enterprise giants such as Microsoft, Roblox, OpenAI, and more. We're not just a company; we're a collaborative ecosystem where you will actively partner with these influential brands, tackling the most demanding technical challenges to safeguard hundreds of millions of users across the globe.
Why do top tech professionals choose Arkose Labs?
The most recognizable brands in the world select Arkose Labs, including OpenAI, Roblox, Microsoft, Adobe, Expedia, Snapchat, Zilch, and ZipAir.
We value your unique contributions, perspectives, and experiences. Be part of a diverse and high-performing environment that prioritizes collaboration, excellence, and inclusion. We hire the best, focus on their professional development, and offer support for continuing education.
We value:
The anticipated salary range for this position is $140,000.00 to $180, Equity and benefits may be provided as part of the compensation package, depending on the position offered. Not all candidates will be eligible for the upper end of the salary range. The exact salary will ultimately depend on multiple factors, which may include the successful candidate's skills, experience, and other qualifications as well as the candidate's location of residence. In addition to base salary, some roles may be eligible for a variable bonus based on a combination of company performance, employee performance, and management discretion.
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