Director-Channel Marketing - Livonia, United States - Cabinetworks Group

Description

Job Description

Our people are the life of this company. Together, we build life into the kitchen.

We are a nationwide team, designing and manufacturing the most comprehensive choice of kitchen cabinets in the U.S. Our people pride themselves on genuine collaboration, working to deliver a seamless, integrated, quality experience to anyone and everybody. Our shared purpose is to bring the kitchen to life - the place where people spend such a meaningful part of their personal and family lives, and the true heart of any home. This is why your career with our company can be so satisfying, rewarding and worthwhile.

Headquartered in Livonia, MI, we have more than 20 office and manufacturing operations across 11 states. Our Marketing and Creative Services teams support many of our brands, including KraftMaid, Merillat, Medallion, and Schuler.

JOB SUMMARY:

Develop and implement Channel Marketing strategy for a prominent Big Box customer. Lead the retail channel marketing team and work cross functionally to drive designer loyalty to our brands & products. Partner with our retail customer to help them grow their business. Responsible for product line reviews, merchant-marketing relations, merchandising, events, customer level marketing & programs, enhancing the impact of our sales team via messaging and tools, and designer education & recognition.

PRINCIPAL FUNCTIONAL RESPONSIBILITIES:

• Maximize brand share at Home Depot by driving performance through designer engagement, showroom excellence and identifying and executing channel programs.
• Lead the Customer Strategy team and drive employee development and engagement.
• Align with sales and marketing leadership to set customer-specific strategy. Translate strategy into actionable plans, projects, initiatives, and programs.
• Define, enhance, and manage customer touch points such as designer websites, POP, selling centers, co-op, display programs, email campaigns, selling tools etc.
• Design and execute market research and data analytics to answer critical channel questions and make fact-based decisions.
• Strategically partner with customers to expand their share in the category.
• Develop, measure, and drive critical KPI's including channel revenue, designer and customer satisfaction, market share, and showroom impact.
• Manage and leverage a budget.
• Project manage channel programs.
• Travel requirements are approximately 30%

ESSENTIAL QUALIFICATIONS AND SKILLS:

• Bachelor's degree in marketing, communications, or related field.
• 7+ years of experience in marketing and sales, preferably with product and/or category management experience.
• Excellent people management and team building and leadership experience.
• Superior oral and written communication skills.
• Excellent project management and budgeting skills with deadline orientation and focus.
• Proficiency at developing integrated, multi-discipline marketing plans.

PREFERRED QUALIFICATIONS AND SKILLS:

• Master's degree in business, marketing, communications, or related field.
• Building products and or cabinetry experience.
• Big box store experience (Lowes, Home Depot, Menards)

PHYSICAL REQUIREMENTS:

• Sitting for Extended Periods: The nature of the job involves sitting at a desk or workstation for extended periods while performing administrative tasks, using a computer, and engaging in various in-office activities.
• Computer Use: Proficient use of a computer, including typing, mouse manipulation, and viewing a computer screen for extended periods is essential.
• Manual Dexterity: Ability to use office equipment such as phones, photocopiers, fax machines, and printers. This may require fine motor skills and dexterity.
• Lifting and Carrying: Occasional lifting and carrying of office supplies, documents, and other materials, typically not exceeding a certain weight limit (e.g., 20 pounds).
• Mobility: Ability to move within the office environment to access filing cabinets, printers, and other office equipment.
• Communication: Clear verbal and written communication skills to interact effectively with colleagues, clients, and other stakeholders directly in person or via electronic communication.
• Visual Acuity: Ability to read printed and electronic documents, as well as distinguish colors, for tasks such as proofreading and reviewing documents.
• Multitasking: The ability to handle multiple tasks simultaneously and prioritize work effectively, which may require mental agility and adaptability.

Shift

Full or Part Time
Full time

Cabinetworks Group (the "Company") is an equal opportunity employer and we want to have the best available persons in every job. The Company makes employment decisions only based on merit. It is the Company's policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment, employment, promotion, salary increases, benefits, termination and all other terms and conditions of employment) based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all persons involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.

Cabinetworks Group is an E-Verify employer. E-Verify is an Internet based system operated by the Department of Homeland Security (DHS) in partnership with the Social Security Administration (SSA) that allows participating employers to electronically verify the employment eligibility of their newly hired employees in the United States. Please click on the following links for more information.

E-Verify Participation Poster: English & Spanish

E-verify Right to Work Poster: English, Spanish