General Manager - Tustin - TCWGlobal

    TCWGlobal
    TCWGlobal Tustin

    4 days ago

    $110,000 - $220,000 (USD) per year *
    Description

    General Manager – Americas

    Onsite, Orange County, CA 92782

    Paid Relocation Offered

    $380k/yr + DOE + 100% Paid Benefits for Family

    We are a market player for smart home appliances and consumer electronics with a global presence. Our mission is to create connected lifestyles with smarter products, making life better at home and beyond.

    Position Summary

    The General Manager for Americas holds full responsibility for the regional P&L up to contribution margin, leading a high-performing cross-functional team and aligning execution with global strategic objectives.

    This pivotal role will drive transformational growth, develop an elite leadership bench, and embed a disciplined, data-driven culture across the region. Success requires a builder mindset, strong operational discipline, and the ability to influence and inspire across a matrixed, global environment.

    In essence, this role is about being both:

    1. A Strategic Builder – shifting the region from support mode to true business ownership, shaping omnichannel growth, and serving as the primary growth driver.
    2. A Results-Oriented Operator – seizing opportunities in commercial execution, improving contribution margin, and elevating the capability and performance of the regional team.

    Key Responsibilities:

    Strategic Leadership

    • Translate global strategy into clear, actionable regional initiatives and measurable goals.
    • Collaborate with corporate leadership to ensure seamless alignment and long-term impact.
    • Champion a culture of ownership, performance, and continuous improvement across the Americas.

    Business & Operational Management

    • Hold full P&L accountability for the Americas region, driving revenue growth, profitability, and operational efficiency.
    • Lead disciplined execution through robust performance management and KPI tracking.
    • Drive the Americas omnichannel transformation in close partnership with the Global Amazon team.
    • Ensure cross-functional excellence across Marketing, Sales (Retail + Amazon), Product Marketing, and Go-to-Market teams to guarantee market fit and launch success.

    Team & Culture Building

    • Build, lead, and develop a world-class regional leadership team.
    • Foster a values-based culture grounded in consumer obsession, accountability, collaboration, and humility.
    • Establish talent development and succession plans to match the company's ambitious growth trajectory.

    Customer & Market Focus

    • Ensure global brand-building and product strategies are successfully executed and localized for the Americas market.
    • Support innovation and new product launches through seamless cross-functional coordination.
    • Stay ahead of market trends, channel dynamics, and competitor activity to anticipate opportunities and inform decision-making.

    Qualifications:

    • 15+ years of progressive leadership experience in consumer products, ideally in DTC or omnichannel environments.
    • Proven success managing a regional P&L and leading complex, cross-functional organizations.
    • Background in high-growth or transformation-stage companies with demonstrated ability to scale.

    Capabilities

    • Entrepreneurial and hands-on with strong business acumen.
    • Skilled at implementing structure, process discipline, and performance frameworks.
    • Adept at driving cultural transformation and building collaborative, empowered teams.

    Traits

    • Detailed & Organized – brings structure to ambiguity and ensures strong operational cadence.
    • Collaborative – builds partnerships across teams while upholding accountability.
    • Consumer-First – keeps customer experience and brand at the center of all decisions.
    • Low Ego / Open-Minded – coachable, feedback-driven, and business-first.
    • Proactive & Ownership-Driven – takes initiative, ensures flawless execution, and follows through.
    • Results-Oriented – defines success through tangible business outcomes.
    • People Developer – invests in building, mentoring, and empowering top talent.
    * This salary range is an estimation made by beBee
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