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Director, E-Commerce and Omnichannel Experience - Fort Lauderdale, United States - SynergyLabs
Description
Director, E-Commerce and Omnichannel ExperienceOur mission at SynergyLabs is to
put veterinary-grade solutions within reach of every loving pet parent.
Veterinary Formula
and
Dental Fresh,
our national brands, are growing rapidly and we are looking for an experienced E-Commerce pro to lead our talented team.
We have over 200,000 reviews across platforms, and our products have incredible user experiences with unmatched efficacy and value required to dominate our space.
We invest heavily in Amazon and Chewy, while executing the omnichannel experience at our nationwide retail partners, Walmart, Tractor Supply, and more.
With almost 70% of American homes owning pets, the pet industry continues to experience rapid growth, and SynergyLabs is well-positioned to continue our momentum.
Our product portfolio includes supplements, grooming, and dental care all manufactured in our very own 225,000 ft. modern facility in Hildebran, NC.
Headquartered in Ft. Lauderdale, FL, SynergyLabs has been named to the Inc. 5000 List of Fastest Growing Privately Held Companies in America 7 years running – and we're just getting started. If you are passionate about e-commerce strategy and love pets, we want to hear from you.
RESPONSBILITES INCLUDE:
Assess product mix, identify opportunities, craft strategies, and align resources to execute.
Implement plans and monitor KPIs to achieve growth targets for Amazon and Chewy
Managing omnichannel performance and BOPIS experiences on nationwide retailer websites
Ensure we have the right marketing mix for the right products to drive sales.
Align internal team members and external agency partners around short, intermediate, and longer-term goals.
Cross-functional collaboration with Marketing and Supply Chain teams ensuring our PDPs are best-in-class, traffic sources are optimized, and forecasts support the trajectory of business.
Understand industry trends and adapt strategies in a competitive and dynamic market.Consider, analyze, and create launch plans, and execute strategies for Instagram, TikTok and other marketplaces for incremental growth opportunities.
Key member of Management Team, participate in additional leadership and planning duties as required.
QUALIFICATIONS INCLUDE:
7+ years e-commerce experience in CPG, with at least 3 years in a leadership position
Excellent verbal and written communication skills
Experience in efficiently growing brands on Amazon.
Strong analytical, problem-solving, and decision-making capabilities
Firm understanding of current trends in content, SEO, SEM, and other traffic sources.
Preferred in-office position, Ft. Lauderdale, FL (consideration
may
be given to remote opti
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