Marketing and Social Media Manager - Monument - Monument Academy

Description

Position Type:
Administration
Date Posted:
1/20/2026
Location:
Elementary/Middle/High School
Date Available:
02/01/2026
Monument Academy
Marketing and Social Media Manager
Title:
Marketing and
Social Media Manager
Calendar Days
TBD
.6 FTE
Reports to:
Director of Human Resources
FLSA Classification:
Exempt
Department:
Operations
Pay Range:
$20,000-$30,000
Who We Are
Monument Academy is a free public charter school established in 1996 dedicated to providing a challenging and content rich education. The consistent philosophy that carries our students from preschool to high school graduation sets Monument Academy apart from other educational institutions. The seven tenets of success are the foundational pillars upon which our philosophy exists. We embrace a traditional approach to classical education. This is reflected in the fidelity we keep in grades pre-k through eight with the Core Knowledge scope and sequence that bridges seamlessly to our classical high school curriculum. Both fosters our commitment to being caretakers of the language through classical and informational literature. The unwavering commitment of our staff to model exceptional character lays the foundation for our young learners to grow into future leaders. Monument Academy is passionate about teaching the arts to develop well-rounded, engaged members of society. We are unapologetic about our American patriotism, and as part of our deep appreciation for our founding fathers' independent thinking, we believe in being caretakers of the mind by fostering Socratic dialogue and inquiry-based learning; these are the hallmarks of classical education. Monument Academy is committed to cultivating influential thinkers and lifelong learners that will ensure our students are ready for a bright future.
Job Summary:
The Monument Academy Marketing and Social Media Manager will be committed to supporting Monument Academy's overall educational philosophy. The Marketing and Social Media Manager is responsible for the social media platforms, school website, and internal marketing. This role collaborates with the marketing team to develop marketing strategies, manage media relations, and oversee event management.
Supervisory Responsibilities:
None
Duties & Responsibilities:

• Strategic Planning: Developing and executing marketing and communications plans aligned with the school's goals and objectives. Develop and implement yearly marketing themes to maintain consistency throughout the year to increase enrollment and retention.
• Content Creation: Producing engaging content for various platforms, including website copy, social media posts, newsletters, and other marketing materials.
• Media Relations: Building relationships with local media outlets and distributing press releases to secure positive media coverage.
• Social Media Management: Overseeing the school's social media presence, developing strategies to increase engagement and brand awareness.
• Website Management: Ensuring the school website is up-to-date, informative, and user-friendly. Data Analysis: Tracking and analyzing the effectiveness of marketing and communication campaigns to make data-driven decisions.
• Budget Management: Managing the marketing and social media budget and ensuring resources are allocated effectively.
• Team Leadership: Potentially leading and mentoring a team of marketing and communications professionals.
• Branding: Establish and maintain the school's brand identity and ensure consistency across all marketing materials and communications.
• Scheduling: Develop and maintain a content calendar to ensure regular and timely distribution of relevant content.
• Community Communication: Provide consistent, clear, and correct information to the parent community through the school website.
• Manage internal communication channels, create processes for media releases, and serve as the primary point of contact for all media and communication relations.

Required Skills & Abilities:

• Communication Skills: Excellent written and verbal communication skills are essential for crafting compelling content and engaging with various stakeholders.
• Marketing and PR Knowledge: A strong understanding of marketing principles, public relations strategies, and digital marketing techniques.
• Project Management: Ability to manage multiple projects simultaneously, meet deadlines, and work effectively under pressure.
• Analytical Skills: Proficiency in analyzing data to assess the effectiveness of campaigns and make informed decisions.
• Technical Skills: Experience with social media platforms, website content management systems, and other relevant software.
• Interpersonal Skills: Ability to build relationships with various stakeholders, including students, parents, faculty, and community members.

Education & Experience:

• Bachelor's degree in communications or marketing (preferred)
• Previous experience with marketing, branding, and/or public relations (education setting preferred)

Physical Requirements:
Physical Demands
The physical demands, work environment factors, and mental functions described below represent those that an
employees must meet to perform the essential functions of this job successfully. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
While performing the duties of this job, the employee is frequently required to talk or hear. The employee is occasionally required to stand, walk or sit. The employee must occasionally lift and/or move up to 25 pounds. This job requires no specific vision abilities.
Work Environment
The noise level in the work environment is usually moderate. May vary depending on events and activities.
Mental Functions
While performing the duties of this job, the employee is regularly required to use interpersonal skills. Frequently required to compare, analyze, communicate, coordinate, instruct, compute, synthesize, evaluate, and negotiate.
An Equal Opportunity Employer