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Bowling Green

    Manager, Business Development - Bowling Green, United States - Learfield

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    Description
    Manager, Business Development – Hilltopper Sports Properties


    Location:
    Bowling Green, KY 42101

    Department:
    Sales/Business Development - Corporate Sponsorships
    As exclusive multimedia rights holder for the University, our team manages all aspects of the rights relationship.

    Providing corporate partners with traditional, digital and other non-traditional media opportunities to bolster their own brand and garner maximum exposure through inventory such as venue signage; digital engagement including social media, the official athletics website, content, digital gaming and retargeting, event sponsorships and promotion; corporate hospitality; television and radio game broadcasts and coaches' shows.

    Our growing sponsorship business seeks an experienced, motivated sales professional to join our team located on campus in Bowling Green, KY.

    If you're interested in combining your passion for sports with your successful track record in sales, we want to speak with you

    Duties and Responsibilities:
    Meet and/or exceed assigned sales goals by developing and selling creative sponsorship packages
    Research and build relationships with local, regional, and national companies/brands to highlight the advantages of investing in collegiate athletics
    Execute the entirety of the sales process: prospecting, building/presenting sales presentations and end-of-year recaps, creating proposals, creating/negotiating contracts, upselling/renewing current partners, etc
    Manage a book of business and be responsible for the upselling and renewing of current partners
    Build and maintain lasting relationships with our corporate partners and athletic department staff
    Entertain clients and work various game day events (including some nights and weekends)
    Understand the sports sponsorship landscape including traditional, non-traditional, and digital marketing assets and stay up to date on changes and advancements within the industry
    Perform other related duties as required

    Minimum Qualifications:
    1 year of sales experience
    Ability to analyze a client's marketing needs and craft integrated solutions to meet those needs
    Negotiating skills, ability to identify and influence key decision makers
    Excellent communication, organization, and presentation skills

    Preferred Qualifications:
    Experience selling comprehensive integrated sports marketing partnerships including major media elements (signage, radio, social, digital, etc.)
    Strong knowledge of digital marketing, including but not limited to social media, content marketing, banner ads, mobile, retargeting and websites, including interpreting performance analytics for all areas
    Bachelor's degree from an accredited four-year college or university

    Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (including Parental Leave), Paid Holidays, 401(k), and Short/Long Term Disability.

    All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.


    Learfield is an Equal Opportunity Employer:
    Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity.

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