- Identify key market trends, consumer insights, and competitive dynamics to inform marketing strategies and product positioning
- Define key performance indicators (KPIs) for marketing initiatives and ensure proper tracking and measurement of performance against goals
- Shape lifecycle marketing initiatives to enhance customer acquisition, drive repeat purchases, and increase customer lifetime value
- Oversee personalization and segmentation strategies to ensure marketing efforts resonate with key audience segments
- Utilize data-driven insights to adjust marketing strategies and optimize effectiveness against business growth goals
- Provide regular reporting and presentations to senior leadership, highlighting marketing performance, opportunities, and challenges
- Partner with cross-functional teams (sales, product, analytics, and customer service) to ensure alignment of marketing strategies with broader business goals
- Work closely with fellow marketing team members to implement compelling marketing strategies that align with the brand's vision and mission while also accomplishing assigned business objectives
- Cultivate a collaborative and high-performance culture
- Supervisory Responsibility – Leads a team of employees assigned to this function. Hires, trains, develops and retains a talented team.
- Supports the Surgical business
- Staff size (approx. 1-2 direct reports)
- 7+ years of experience in marketing, with a focus on strategy, and customer acquisition and retention
- Bachelor's degree in Marketing, Business, Communications, or related field
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)
- Must be able to travel domestically up to 25%
- Typical work related travel assignments range 1-3 days, and as such overnight, out-of-town stays are required.
- At least five or more years of employee management experience is preferred
- Sales Experience, Consumer marketing is a plus
- Proven track record of developing Marketing team members
- Master's degree Marketing, Business, Communications, or related field preferred
- Supervisory Skills - ability to direct and manage a department or team of employees
- Growth-minded, results-oriented, self-starter with a strong track record of delivering measurable marketing impact on the business
- Excellent communicator with demonstrated ability to build strong relationships and facilitate alignment cross-functionally
- Extremely organized with excellent project management skills
- Highly analytical with excellent attention to detail; comfortable analyzing data to uncover actionable insights, visualize output for a variety of audiences and make informed decisions
- Strong knowledge of marketing tools and platforms (CRM systems, marketing automation systems, etc.)
- Ability to thrive in a fast-paced, dynamic environment with a focus on innovation and growth
- Medical Insurance
- Dental Insurance
- Vision Insurance
- Spending and Savings Accounts
- 401(k) Plan
- Vacation, Sick Leave, and Holidays
- Income Protection Plans
- Discounted Insurance Rates
- Legal Services
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Director, Marketing-US, Knee - Austin - Cedarparktexasedc
Description
Job Description:
At Enovis we pay attention to the details. We embrace collaboration with our partners and patients, and take pride in the pursuit of scientific excellence — with the goal of transforming medical technology as we know it.
Because that's how we change the lives of patients for the better. And that's how we create better together. Why work at Enovis? See for yourself.
Overview
As a key member of the Marketing Team, you will play an integral part in helping Enovis drive the medical technology industry forward through transforming patient care and creating better patient outcomes.
Job Title: Associate Director, Marketing | Hips and Knees
Reports To: Sr. Director, Marketing
Location: Austin, Texas
Business Unit Description
Driven by Enovis' desire to create innovative products that help improve quality of life and restore movement to those suffering from degenerative arthritis, Enovis Surgical provides orthopedic surgeons with modern, patient-focused solutions for total joint arthroplasty. Partnerships with key surgeon consultants help provide advanced and proprietary patented solutions, including EMPOWR 3D Knee, the only dual-pivot knee system on the market, and AltiVate Reverse Shoulder, a market-leading system, based on the design principles of the RSP Shoulder, which has demonstrated excellent clinical outcomes at 10 years.
Enovis Surgical offers surgeons and their patients a full range of primary and revision implants for hip, knee, shoulder, and elbow reconstructive joint surgeries, in addition to the tools and digital health technology needed in today's changing healthcare environment.
Job Title/High-Level Position Summary
The position is responsible for developing and leading execution of comprehensive marketing strategies to drive customer acquisition and retention with end-consumers of the company's products and services. This is a downstream, market activation role that will collaborate within the marketing team and with cross-functional departments such as commercial strategy, sales, product, and data analytics to deliver data-driven marketing initiatives that support business growth and align with overall company objectives.
Key Responsibilities
Scope/Role Dimensions
Minimum Basic Qualifications
Travel Requirements
Desired Characteristics
Creating better together
"Creating better together". It's the Enovis purpose, and it's what drives us and empowers us every day on a global scale. We know that the power to create better – for our customers, our team members, and our shareholders – begins with having the best team, pursuing common goals, operating at the highest levels, and delivering extraordinary outcomes.
What does creating better together mean to us at Enovis? Discover the "why" behind our purpose, values and behaviors: Our Enovis Purpose, Values and Behaviors
Benefits
We offer a comprehensive benefits package that includes:
About Enovis
Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions that generate measurably better patient outcomes and transform workflows. Powered by a culture of continuous improvement, global talent, and innovation, the company's extensive range of products, services, and integrated technologies fuels active lifestyles in orthopedics and beyond. Visit to learn more.
Equal Employment Opportunity
Enovis provides equal employment opportunities based on merit, experience, and other work-related criteria without regard to race, color, ethnicity, religion, national origin, sex, age, pregnancy, disability, veteran status, or any other status protected by applicable law. We also strive to provide reasonable accommodation to employees' beliefs and practices that do not conflict with Enovis policies and applicable law. We value the unique contributions that every employee brings to their role with Enovis.
Join us in creating better together.
About Enovis
Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions that generate measurably better patient outcomes and transform workflows. Powered by a culture of continuous improvement, global talent and innovation, the Company's extensive range of products, services and integrated technologies fuels active lifestyles in orthopedics and beyond. For more information about Enovis, please visit
EOE AA M/F/VET/Disability Statement
All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, religion, color, national origin, sex, protected veteran status, disability, or any other basis protected by federal, state or local laws.
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