- Ability to self-direct work and provide hands-on instructional guidance to junior team members, overseeing their work efforts.
- Adopting new processes or workflow modifications as introduced to ensure consistent and repeatable processes are used across regions.
- Completing RFPs, evaluating and using any necessary syndicated research to help build rationale for the recommended media strategies.
- Cultivating an understanding of how all digital channels work together to deliver a holistic media plan, including paid search and social.
- Developing and helping deliver media recommendations to clients.
- Ensuring high levels of campaign performance, client satisfaction, and retention are delivered while working hand-in-hand with managers and client service team members.
- Executing media buys for one and/or multiple media channels – e.g., programmatic, content syndication, social and search.
- Maintaining a strong understanding of the digital media landscape and the latest products and solutions.
- Monitoring and optimizing paid performance to meet business objectives.
- Overseeing campaign pacing and bid adjustments across various platforms - Paid Search (Google, Bing, Baidu), Social (LinkedIn, Reddit, Facebook, etc.) and programmatic, as examples.
- Presenting media recommendations and participating in client-facing activities as needed.
- Providing Sr. Media Planner with reporting insights for client bi-weekly, monthly, and QBRs.
- Providing mentoring and guidance to juniors and peers and working alongside an internal cross-functional team of campaign ads ops specialists, campaign performance analysts, and search and social specialists.
- Taking ownership of researching all relevant information required for any campaign to understand the product/ service/ promotional offering you are marketing.
- Working with partial guidance, taking full ownership of your projects, dealing proactively with queries without delay to timelines, presenting solutions and adding value at all levels, seeking advice from your line manager where necessary.
- 3+ years of experience in digital media planning and buying.
- A positive and can-do attitude keeping all campaign stakeholders updated with performance.
- A true thirst to understand technology and strategy, while excelling in data quantifying.
- Ability to multi-task, working in a fast-paced environment and adhere to strict deadlines.
- Ability to work well in a cross functional team environment.
- Experience with in-platform executions and knowledge of operations.
- Professional and advanced skills in Excel.
- Proven communication skills, particularly in a client facing matter.
- Strong issue resolution and problem-solving capabilities.
- Understanding and analysis of data and media metrics.
- Hands on experience with paid social (LinkedIn, Meta) and display (DSP, DV360/Google)
- DSP experience.
- LinkedIn certification.
- Google AdWords Certification.
- Google Analytics Certification.
- Company 401k
- Medical and Dental Insurance
- 100% Remote Work
- Uncapped paid leave
- Access to MOI's M | University training platform to help you grow
- Employee rewards and recognition program
- Wellness days throughout the year
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Media Planner - Remote, United States - MOI Global
3 weeks ago
Description
We are on the fast track to hiring a Junior to Senior Media Planner to join our North America team (fully remote residing within USA). This position will report directly to our Senior Media Planner with dotted line to our Director and VP. You will be responsible for a number of day to day activities such as trafficking and monitoring campaigns and ads, developing media recommendations with support & direction from your team, having a hands-on approach with activities associated with the planning and buying for one and/or multiple media channels, reporting, analytics, and more.
For this role, B2B experience is a plus but not required. At minimum, we are looking for talent that has existing/hands-on experience with paid social (LinkedIn and Meta) as well as Paid Display (such as DSPs, Google, DV360).
Responsibilities:
Requirements
Enhancing Criteria
What we offer
About MOI
MOI is the world's leading global multi-specialist B2B agency, with offices in London, New York, Seattle, Dubai, Singapore, Munich, and Sydney.
As Best Agency of the Year (B2B Marketing Awards 2022) and Best Company to Work For (Best Companies), we're committed to redefining the business of creativity as the catalyst for B2B growth. Why? Because we believe B2B experiences can be so much better.
We embrace different and deliver on our vision through our proprietary approach to strategy-informed creative thinking. Our Turning HeadsTM methodology combines the best of strategic consulting, creative thinking, media, technology, and sales expertise. This enables us to develop intelligent, head-turning solutions which creates change and empowers our clients to differentiate, transform, and grow.
Some of the world's largest tech organisations trust us to turn the heads that count, including Adobe, Ciena, Dropbox, Facebook, AWS, Google Cloud, Oracle, ServiceNow and Proofpoint.
Equal Opportunities
We are committed to creating a workplace that values equality, diversity, and inclusion. We believe that a diverse and inclusive workforce not only fosters innovation but also ensures that every individual's unique perspective is celebrated and respected. We are an equal opportunities employer and are dedicated to providing a work environment that embraces all backgrounds, experiences, and perspectives. At MOI, all qualified applicants will be considered for employment without regard to age, disability, ethnicity, sexual orientation or any other protected basis under appropriate law. we strive to build a culture where everyone feels welcome, included, and able to bring their full selves to work. We ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process. Please let us know in your application if you require an accommodation during the interview process.
