Director, Government Marketing Strategy - Eagan, MN
4 weeks ago
Job summary
We are seeking an experienced digitally savvy data-driven leader for a Director Government Marketing Strategy to drive robust integrated marketing demand generation strategies for the Government Legal & Risk markets.
<+Responsibilities
- Deeply understand the Government segments go-to-market strategies insights personas customer segmentation competitive intelligence to translate business goals into marketing strategies.
- Partner closely across the marketing organization to bring strategies plans to life through thoughtful planning integration of relevant content effective translation into demand gen programs activities.
About You
- Must be based in United States
- 8+ years of experience in demand gen digital marketing growth marketing with deep understanding of marketing frameworks channel mix activation
- Bachelor s degree preferred or equivalent work experience
- Strong leadership collaboration teamwork relationship-building skills across multiple levels functions in organization
- Proven ability develop implement demand gen strategies campaigns
Job description
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