Project Manager/Marketing Business Analyst - Bellevue, United States - Intelliswift

Intelliswift Bellevue, United States

1 week ago

Description

Job Title: Project Manager/Marketing Business Analyst (Paid Search)
Location: Bellevue, WA (Hybrid)
Duration: 9 months
Contract Type: W2 only
Pay Rate Range: $ $79.22/Hour

Job Scope:

We are seeking a talented Marketing Business Analyst to shape and execute our global Paid Search strategy.
You will be responsible for executing day-to-day operations, reporting, budgeting, and optimization of cleint's Microsoft, Google, and Meta Display campaigns within the Global Marketing team.
Display & Social Campaigns is a significant & growing part of client's broader Performance Marketing organization and stands as one of the key potential growth drivers for the business.
With unmatched inventory the client is unique among online retailers, and with huge scale comes massive marketing investments to connect sellers and buyers.

Responsibilities:

Campaign execution, optimization, and ongoing ad monitoring.
Analyze ad experiences with the objective to mitigate any brand risk.
Define/manage campaign objectives in a fast paced, ever-changing environment.
Influence campaign strategy - staying aligned and working towards achievable outcomes.
Work with cross-functional teams to leverage expertise, decipher technical requirements, and inform solutions.
Collaborate with business stakeholders to establish clear marketing goals and deliverables.
Ad hoc issue investigation and quantification of business impact.
Communicate results consistently and clearly.
Contribute to test ideation - hypothesis, measurement, design.
Create and organize regular reporting documents and status updates.

Top 3 Skills:

Data analytics -- Strong data mining skills, proficient with Excel, SQL, adept at data visualization & problem solving with a data-first mindset
Project management -- Experience with planning and leading projects end-to-end
Campaign Management - Experience with setup and day to management of marketing campaigns within Microsoft Ads, Google, and Meta

Requirements

Bachelor's degree in business, finance, applied mathematics or related field preferred
2-5 years professional experience
General knowledge of Paid Search Marketing a plus
Ability to conceptualize business problems and solving them through data analysis
Curious in nature and enjoys sleuthing data to identify insights
Works well independently while maintaining collaborative relationships with team
Strong oral and written communication skills - comfortable presenting to groups
Strong personal work ethic, including personal initiative and ownership
Ability to manage multiple projects simultaneously and balance priorities
Experience with SQL scripting and self-serving on data from multiple data platforms
Working knowledge of paid search ads - campaigns, experience, and branding
Microsoft, Meta, Google GDN & other online marketing platform experience a plus

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