Affiliate Performance Manager - Fenton - 1st Phorm International

    1st Phorm International
    1st Phorm International Fenton

    3 days ago

    Description

    ABOUT THE ROLE

    1st Phorm is hiring an Affiliate Performance Manager to coach, develop, and scale a portfolio of independent affiliates who drive direct-to-consumer (DTC) revenue through social media, content platforms, email newsletters, personal networks, and in-person relationships.

    This role is designed for experienced affiliate or partner managers who know how to:

    • Coach people, not just manage links
    • Build repeatable promotion systems
    • Drive consistent sales performance across multiple channels

    Our affiliate ecosystem (internally called the Legionnaire Program) is the backbone of our growth. Your responsibility is to help affiliates perform at a higher level — strategically, consistently, and sustainably — while scaling revenue for the brand.

    You do not need experience in the supplement or fitness industry. You do need a proven track record of coaching affiliates, ambassadors, creators, or partners to generate measurable sales.

    WHAT YOU'LL DO

    As an Affiliate Performance Manager, you will manage a portfolio of affiliates (your "silo") and be accountable for their engagement, retention, and revenue growth.

    Core Responsibilities

    • Coach affiliates through 1:1 calls (phone/video), group trainings, and ongoing daily communication
    • Develop affiliate skillsets across:
      • Organic social media promotion
      • Personal brand development and storytelling
      • In-person and relationship-based selling
      • Website/blog and email newsletter monetization
      • Sales psychology, consistency, and execution
    • Onboard and train new affiliates into proven systems and expectations
    • Set and manage monthly performance goals tied to DTC revenue
    • Track activity, performance, and retention
    • Maintain detailed documentation for every coaching interaction
    • Identify growth blockers and provide actionable solutions
    • Collaborate with leadership to improve and scale affiliate systems
    • Lead by example by building your own personal brand and demonstrating best practices
    • Assist with recruiting, events, and brand activations
    • Travel for events and recruiting trips a minimum of 6 weekends per year (with optional additional travel if desired)

    WHAT SUCCESS LOOKS LIKE

    • Affiliates in your portfolio are active, engaged, and consistently producing
    • Revenue goals are met or exceeded
    • Affiliates understand how to sell — not just what to promote
    • You are viewed as a trusted coach and accountability partner
    • Systems and processes improve as a result of your experience and feedback

    WHAT WE'RE LOOKING FOR

    This is not an entry-level role.

    We are looking for someone who has already coached affiliates or partners successfully and wants to do it at a higher level.

    REQUIRED QUALIFICATIONS

    • 3+ years of experience in affiliate marketing, partner marketing, creator management, or performance-based sales
    • Proven experience coaching affiliates, ambassadors, creators, or partners to drive revenue
    • Deep understanding of monetization through:
      • Social media platforms
      • Content sites and blogs
      • Email newsletters
      • Personal and in-person relationships
    • Strong communication skills across phone, video, text, and written formats
    • Comfortable holding others accountable while genuinely caring about their success
    • Highly organized, disciplined, and performance-driven
    • Willingness to work fully in-office at 1st Phorm Headquarters in St. Louis

    NICE TO HAVE (NOT REQUIRED)

    • Experience managing large affiliate or ambassador portfolios
    • Experience with HubSpot or similar CRM tools
    • Experience scaling ambassador, creator, or partner programs
    • Consumer brand or DTC experience
    • Lives a fit, active lifestyle and values health, wellness, and personal discipline
      • We don't expect perfection, but we do believe in leading by example
      • This role works closely with a fitness-focused community, and personal alignment with health and wellness matters

    WHY 1ST PHORM

    • Industry-leading brand with a loyal, mission-driven community
    • One of the most established and performance-driven affiliate ecosystems in DTC
    • Clear expectations, strong leadership, and high standards
    • Opportunity to directly impact people's income, confidence, and personal growth
    • Competitive compensation with uncapped upside based on performance
    • Access to events, leadership development, and long-term growth opportunities

    OUR CULTURE

    1st Phorm operates with high standards, accountability, and genuine care for people. This role is for someone who:

    • Takes ownership
    • Values discipline and consistency
    • Leads with integrity
    • Wants to build something long-term, not just manage numbers

    BENEFITS

    • Health, Dental & Vision Insurance
    • 401(k)
    • Paid Time Off
    • Employee Discount
    • Additional Benefits
    • Fun & Positive Community of Great People State of the Art 180,000 sq ft Headquarters
    • On-Site World Class Gym with Premium Amenities Full Regulation Basketball Court
    • Awesome Company Events -Summer Smash, Fall Fest, Cardinals Games, Awards Banquet, Charitable Events & More
    • Personal Development & Educational Resources

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