- Participate in development of annual marketing plans and product/service launch plans to align activity and budget to goals
- Collaborate with product marketers, sales professionals, and industry experts to produce relevant content: this includes hands-on writing as well as coordination of other resources
- Partner with a range of outside creatives – video editors and producers, writers, designers, and animators – throughout the creation and production process
- Work as part of a team to create and test new content and marketing communications vehicles.
- Track progress of marketing campaigns and report on results.
- Bachelor's degree in Marketing, Communications, or related field, or equivalent experience.
- Experience in publishing or life science research industries is advantageous.
- 5+ years' experience in marketing content creation, campaigns, and sales support.
- Proficiency in Pardot, , or equivalents.
- Design skills preferred (Adobe tools, Canva, etc.).
- Dual-minded approach: strong creativity and writing skills, alongside data-driven decision-making.
- Ability to apply established frameworks and processes within content development lifecycle.
- Creative thinker capable of ideation, internal selling, and project management.
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Marketing Content Manager - Wells, United States - Copyright Clearance Center
Description
Job Description
Job DescriptionAre you a master storyteller with a knack for creating captivating content? Join our dynamic marketing team We are not just about crafting emails, blog posts, or videos – we're architects of engaging narratives that drive buyer and customer journeys. From eBooks to live events, we're at the forefront of innovative marketing strategies, fueled by data-driven insights and a commitment to excellence. As our Marketing Content Manager, you'll be the visionary behind our brand's voice, shaping narratives that resonate and inspire action.
This position is a Hybrid position, located in Danvers, MA.
What you will be doing
What you'll need:
A bit about us:
A pioneer in voluntary collective licensing, CCC is a leading information solutions provider to organizations around the world. With deep domain expertise in copyright, technology, content, PIDs, FAIR data principles, metadata, and more, CCC works to advance copyright, accelerate knowledge, and power innovation. CCC and its subsidiary RightsDirect help organizations harness the power of data, AI, and machine learning to drive strategic decision-making, grow their businesses, and gain competitive advantage.
CCC actively advocates for copyright around the world, engaging governments, stakeholders, and individuals with educational programming and thought leadership.
CCC is more than a company, it's a community. Our smart, talented, and compassionate team members make CCC a special place to work. We invest significantly in their development and well-being to give them the resources they need to grow.
CCC is committed to a diverse, inclusive, equitable, and vibrant ecosystem that cultivates opportunity for our team and attracts talented people. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy, national origin, age, physical and/or mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and/or veteran status, and any other characteristic protected by applicable law. CCC understands that diversity and inclusion among our teammates is critical to our success as a global company.
If you need accommodation for any part of the employment process because of disability, please phone Human Resources in USA at t or outside US at to let us know the nature of your request.