Marketing Communications Specialist - California, United States - Stanislaus

Description

Position Title:

Marketing Communications Specialist

Reports to:

Manager

Department:

Marketing

Classification:

Full-time, Exempt

Pay:

$85,200 – 96,000
The Company

Stanislaus Food Products is a nationally recognized, family-owned company known for crafting the finest Italian-style tomatoes and sauces for top-quality Italian restaurants and pizzerias.

If you take pride in the quality of your work and prefer working on a team of talented individuals who share your passion for excellence, we invite you to apply for this exciting opportunity This is a full-time position located on-site at our Modesto administrative office.

We are seeking a versatile and innovative individual to join our team as a Marketing Communications Specialist with a diverse skill set encompassing social media management, print media, creative writing, and excellent project management skills.

This role is ideal for a dynamic professional who thrives in a collaborative environment and possesses a passion for building and enhancing brand identity across various channels.

This position will be primarily responsible for:
Brand Strategy and Development:

Collaborate with the brand manager to formulate and execute comprehensive brand strategies.
Participate in the development of marketing plans, ensuring alignment with overarching brand goals.
Contribute to brand positioning, messaging, and identity.

Social Media Management:

Oversee and cultivate the company's presence on social media platforms, including Facebook, Instagram, LinkedIn, and others.
Develop and execute social media content calendars, maintaining consistency with overall brand strategy.
Create compelling and shareable content to drive brand awareness and foster customer engagement.
Analyze social media performance metrics and provide insights for continuous improvement.
Stay abreast of industry trends and emerging social media platforms to maintain brand relevance.

Collaborate with design teams to create visually appealing print materials, including brochures, catalogs, and promotional materials.
Ensure print materials align with brand guidelines and convey a consistent brand image.
Liaise with external vendors and printers to manage the production of print collateral.
Creative Writing and Content Creation:

Generate engaging written content for various marketing channels, including website copy, blog posts, newsletters, and press releases.
Collaborate with the creative team to develop visually compelling content for both digital and print media.
Maintain a consistent brand voice across all written materials.

Collaboration and Cross-Functional Support:

Work closely with cross-functional teams, including sales, product development, and customer service, to ensure brand consistency.
Support the implementation of integrated marketing campaigns and initiatives .

Other duties as assigned.

Candidate Requirements:
Bachelor's degree in Marketing, Business, Communications, or a related field.
2+ years of experience in brand management, marketing, or related roles.
Proven experience in social media management and print media.
Strong creative writing skills with an ability to adapt style for different audiences and channels.
Proficiency in business analytics.
Detail-oriented with excellent organizational and project management skills.
Comfortable using social media management tools and analytics

Candidate Preferences:
2+ years of experience in brand management, marketing, or related roles related to CPG.
Basic knowledge of content management systems (CMS) is desirable.
Familiarity with graphic design tools (e.g., Adobe Creative Suite & Canva).

Physical Requirements:
Some lifting, carrying, pushing, and/or pulling; some stooping, kneeling, crouching, and/or crawling; and frequent fine finger dexterity.

Generally, the job requires the following percentages of time committed to physical activity:
50% or more sitting, 50% or less walking, and 50% or more standing. The job is performed under some temperature variations and primarily in an office environment. Unrestricted visual and audio abilities are required for the safety of all employees. The ability to lift up to 45 lbs. is required.

Pay and Benefits:
In addition to our solid track record as a stable, growing employer, we offer:

Medical, Dental and Vision Benefit Packages
Life Insurance
Paid Vacation, Sick Time and Holidays
401k Program
Other optional benefits
Access to superior pizza and pasta sauce products
Qualifications

Behaviors

Required

Thought Provoking

Thought Provoking

:

Capable of making others think deeply on a subject
Innovative

:

Consistently introduces new ideas and demonstrates original thinking
Enthusiastic

:

Shows intense and eager enjoyment and interest
Detail Oriented

Detail Oriented

:

Capable of carrying out a given task with all details necessary to get the task done well
Motivations

Required

Ability to Make an Impact

Ability to Make an Impact

:

Inspired to perform well by the ability to contribute to the success of a project or the organization
Education

Required

Bachelors or better in Marketing or related field.
Experience

Required

2 years
:

2 years:

Brand management, marketing or related
Use of social media management tools including analytics

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