VICE PRESIDENT OF E-COMMERCE - New York, United States - PRM FASHION SEARCH

Description

Leading Branded Fashion House seeks a Vice President of E-Commerce for multiple Iconic brands with the following skillset to work on site -5 days in the NYC fashion district:
Someone out of Mid Tier Apparel Sector Like Macy's, Michael Kors, Calvin Klein etc. +++
Role and Responsibilities

The Vice President of E-Commerce will have responsibility for driving top-line revenue and profitability for the company's e-Commerce and will own the strategy, development, and execution to scale each digital brand.

This is a unique opportunity for an entrepreneurial, innovative, and strategic leader to substantially impact and revitalize the e-Commerce presence of several well-known brands.

• Own the full P&L for company's owned global e-Commerce business, and end-to-end digital customer experience and performance marketing for these-Commerce sites
• Assess the current and desired-states of e-Commerce and deliver a strategy that increases on-site conversion, strengthens the digital brand, and ultimately drives revenue
• Partner with the GMs of the licensed brands to ensure a cohesive e-Commerce strategy and presence
• Build and enhance an immersive digital experience through all aspects of site layout, product positioning, navigation, merchandising, functionality, and the entire online checkout funnel
• Analyze the company's e-Commerce business across all channels and make it all come together as a cohesive business unit
• Install rigorous tools, technologies, and performance metrics to track and enhance customer behavior and response, and identify areas for continued growth
• Foster a culture of testing and iteration to keep on the leading edge of e-Commerce trends and best practices
• Collaborate with other Business and Functional Leads to align on initiatives that grow the revenue base across all channels and brands

Professional Qualifications

• Proven excellence in the leadership and execution of a premier e-Commerce business, with deep knowledge of the drivers of that business
• At least 5 plus years of digital commerce experience at a high-profile brand or portfolio of brands, with experience in P&L ownership
• Track record of successfully increasing site conversion through modern e-Commerce tactics, technologies, and strategies
• Broad knowledge and expertise across all aspects of e-Commerce including technology, testing, site traffic measurement, conversion analysis, merchandising, user behavior, and customer retention
• Strong analytical skills with the ability to interpret extensive data to make actionable recommendations to the business
• Proven experience expanding upon existing relationships with e-Commerce partners
• Strong leadership and interpersonal skills to build successful relationships internally and externally
• Proven track record of hiring, developing, and retaining top e-Commerce talent
• Demonstrated strategic ability to work with senior executives to ensure continuous growth and process improvement
• An action-oriented self-starter who can set strategy and drive execution with a "roll up the sleeves" approach; able to thrive in a competitive culture
• A collaborative executive with the ability to influence across various levels of leadership and stakeholders
• Strong interpersonal and communication skills both internally and externally with clients, vendors, manufacturers, board members, etc.
• Relentless drive to review and improve processes, best practices, organizational structures and personnel for optimal results

~$250K - $300K + Bonus & Benefits (Flex)
Email resume asap