Head of Lifecycle - Aventura

Only for registered members Aventura, United States

6 days ago

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Job summary

We are seeking a Head of Lifecycle & CRM Marketing to drive our strategy for growing customer lifetime value (LTV) through data-driven, personalized email and SMS engagement.
This role will lead a small team of 2 to 3 marketers, bringing structure, process, and creative rigor to how we manage CRM campaigns,
measure performance,
and scale automation. They will collaborate closely with the Paid Media and Sales teams to design integrated strategies that connect acquisition,
retention,
and conversion efforts,
ensuring all customer touchpoints work together to drive lifetime value and sales performance.
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