- Drive and manage social media engagement and online presence, including Facebook, LinkedIn, YouTube, and Instagram
- Build and follow a content calendar to ensure timely posts and delivery of posts
- Create recruiting ad campaigns for the classes/trainings and services offered by Madison Strategies Group and our programs
- Continuously connect with internal departments and customers to tell their stories in a compelling way
- Visit classes and interact with customers/students and instructors on a regular basis
- Ability to write in a voice that reflects the values of our program and the people we serve
- Investigate and discover opportunities for photo and video capture that give the organization the ability to share powerful stories
- Create content around customer success stories to be used across websites, social media, flyers, presentations, and more
- Keep website content up-to-date and relevant
- Manage visual asset library, including providing access to assets for staff or assisting in identifying assets as needed
- Continuously monitor, analyze, and optimize Google AdWords campaigns to ensure optimal performance and cost efficiency
- Build, write, and monitor email campaigns through Pardot
- Creation and management of Facebook Ads
- A minimum of 2 years of experience in a marketing or communications role
- Experience with social media platforms and engaging/building audiences on them
- Graphic design experience
- Experience with Adobe Creative Cloud programs and similar creative software suites
- Desire to work as part of a team of individuals dedicated to achieving excellent results while maintaining an evolving, fun, and energetic workplace
- Post Secondary education; BA or BS degree (preferred) in Marketing, Communications, or a related field
- Skilled in planning, identifying priorities, and providing solutions
- Proficient computer skills and experienced knowledge of Google Suite, with the ability to adapt to new equipment and technology
- Experience with writing and editing text content
- Working knowledge of Wordpress and/or Webflow is desired
- Ability to thrive in a fast-paced and collaborative work culture
Creative Marketing Coordinator - Tulsa, United States - Madison Strategies Group
Description
About Madison Strategies Group
Are you passionate about driving organic engagement through social media platforms? Do you love to investigate and discover opportunities for photo and video capture to share powerful stories? Do you enjoy meeting new people and building new relationships on a regular basis? If so, the Creative Marketing Manager position might be a great fit for you. Madison Strategies Group is a local nonprofit organization dedicated to empowering individuals in the community by providing comprehensive workforce development programs. The passion for our community is the driving force behind the Madison Strategies team, striving to create access to high-quality education, fulfilling employment, and upward economic mobility for all. We are always looking ahead and innovating to ensure our programs meet the needs of the workforce and community.
Make an Impact with our Team
We are looking for a Creative Marketing Manager who will be responsible for creating and driving the performance of the Madison Strategies Group brands. These marketing communications efforts will span social media platforms, websites, and offline marketing approaches to reach the Tulsa community, prospective customers, funders, and other stakeholders.
The Primary Responsibilities of the Creative Marketing Coordinator Include:
Online Strategy
Benefits: Madison Strategies Group offers a competitive benefits package including health insurance, 401k and generous paid time off.
Benefits: Madison Strategies Group offers a competitive benefits package including health, dental and vision insurance, company-paid short and long-term disability, life insurance and 4% match on your 401k along with generous holidays and paid time off.
How to apply:
Our multi-step hiring process ensures we employ the right people with the skills necessary to innovate and elevate the Madison Strategies team. Submit a resume and a cover letter describing how the mission of Madison Strategies Group motivates you.
This position is not remote, and the selected candidate will be required to work from the Tulsa, OK office location.
MSG is an equal opportunity employer, committed to a diverse workforce.