Senior Social Content Strategist, XCM - Seattle, United States - Amazon Services LLC

Description

Amazon is seeking a Senior Social Content Strategist to drive repeatable, breakthrough social constructs that can scale across Prime brand campaigns and globally.

Our ideal candidate possesses a high bar for global brand development, social creative development and content strategy. They also have a strong pulse on social media landscapes including digital video, GenAI and innovative content themes.

They have working knowledge and experience delivering best in class brand campaigns across social media channels inclusive of Meta, TikTok, Snap and YouTube.

They are customer obsessed, data-driven, detail-oriented, and excited to work in a fast-paced environment.

They are comfortable both independently leading content strategy and working in close partnership with internal and external team members with a lens toward innovation, scale and efficiency.

Key job responsibilities
Core responsibilities

• Own content strategy for Prime branded social campaigns across Meta, TikTok, Snap and YouTube.

. Develop creative briefs for agencies, celebrities, influencers and content creators
. Project manage social content production campaigns including managing external agencies, partners and cross-functional teams
. Strategically support business and contract negotiations
. Collaborate cross-functionally with NAS, Creator Growth, PR, creative, media and analytics teams to scale brand campaigns
.Utilize data and customer insights to develop innovative creative content in various formats inclusive of short & long form video

We are open to hiring candidates to work out of one of the following locations:

Losangeles, CA, USA | Seattle, WA, USA

BASIC QUALIFICATIONS

• 6+ years of professional noninternship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling crossfunctional marketing programs
• Experience communicating results to senior leadership
• Experience using Microsoft Excel to manipulate and analyze data

PREFERRED QUALIFICATIONS

• Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
• Experience with Salesforce and Tableau