Marketing & Operations Manager - Evanston, United States - AEG
Description
@gochicagounionThe Marketing & Operations Manager will drive fan acquisition. They will execute our sales & marketing plan, run in-person promotions, and drive group ticket sales. They will be responsible for ensuring Chicago Union fans have memorable game day experiences along with compelling entertainment and merchandise. They will support the team on away game road trips by coordinating and managing travel logistics. To campaign for the organization and sport, this person will engage with and form relationships with the local community, sponsors, and partners. This person will report to the Chicago Union ownership, advisory board, and team captains/coaches.Roles & ResponsibilitiesSales & MarketingLiaise with UFA Marketing leadership & staffAttend and manage In-person Promotions (Youth Events, Stadium, Local leagues, Pickup, City Events, Sponsors, etc.) throughout the yearSource and contact businesses, organizations, and community groups for Group Ticket sales and SponsorshipsGenerate and execute promotional ideas to drive ticket and merchandise salesGenerate content in various forms: written articles and email copy, supporting images with graphics, clip and format highlights for social media, player interviews and other video contentManage digital marketing teamSponsorsDuring offseason, source and contact Sponsor targets, have follow up conversations, and negotiate agreements for the seasonEnsure fulfillment of Sponsorship agreements and report to Sponsors on performanceGameday & Ultimate EventsOversee Gameday Manager and logistics on all gamedays, including setup, training, and pack outDetermine Gameday staffing needs, source staff, and ensure coverage on Gameday including operations, ticketing, entertainment, and medicalPlan gameday logistics including gameday scripts, stadium setup, ticketing, merchandise, etc.
Oversee planning and execution of other events, including winter tournaments, tryouts, and Union training camp weekendSource and manage printed materials and signageLiaise with stadium partners and all vendorsYouth Camps & ClinicsCommunicate with area park districts and schedule summer camps and clinicsRecruit, train, and schedule coaches for programmingTeam SupportCoordinate player availability and plan travel logistics for away games including booking travel, hotels, and transportation for players, coaches, and staffTravel with team on all away game road trips (6 per season), managing travel logistics, liaising with opponents, and planning meals and accommodationsManage field reservations for practices (March-August)Meet with captains and coaches on a weekly basisMerchandiseEvaluate and recommend annual merchandise productsSource, design, determine quantities, and order merchandiseFulfill orders and maintain inventory via Shopify throughout the yearProvide customer service, tracking, and reportingAdministrationCoordinate with Chicago Union ownership group and advisory board during weekly meetings and quarterly reviewsSource and make purchases based on agreed upon budgets and plansManage sponsor and vendor agreementsLiaise with League and other division teamsBased on Annual Schedule:
Preseason (January - April)
Season (May - August)Offseason (September - December)Details:
Primarily Work from HomeMust reside in Evanston or Chicago metro areaGreatest workload during the Preseason and SeasonLighter workload in the OffseasonFlexible weekly work schedule based on team schedule and eventsWill include weekends and some evenings / early morningsIn-person presence required for all games and local events during the Preseason and SeasonTravel required to away games during the Season and other Preseason and Offseason eventsCompensationThe Marketing & Operations Manager is an independent contractor position.
Weekly hours will vary based on the time of the year (Preseason, Season, Offseason), but expect 30-45 hours per week.
Compensation includes:
Yearly SalaryBonus based on game attendance growthCommission based on Ticket Sales, Sponsorships, & EventsQualificationsMust pass background check and complete youth sports trainingEducationDegree in Marketing or Sports Management preferredExperienceRequiredSales & Customer ServiceMarketingPreferredEvent ManagementManagement & LeadershipTeam Sport AthleteSkillsRequiredVerbal and written communicationsWord processing, spreadsheets, and online toolsReliable transportation year roundAmple storage to house inventoryPreferredCopywritingEmail Marketing (Mailchimp, Hubspot)
E-commerce (Shopify)Organic Social Media (Hootsuite, Buffer)Nice to HavePaid Social Media (Facebook Ad Manager)Graphic Design (Canva, Photoshop)Video editing (Filmora)Photo editingQuickbooks OnlineBusiness AnalyticsPersonal CharacteristicsReliable and AccountableFriendly, Energetic, and Hospitality FocusedAttention to Detail and Well OrganizedOutgoing, Enthusiastic, and EngagingEntrepreneurial and AmbitiousJob Types:
Full-time, ContractBenefits:Employee discountFlexible scheduleProfessional development assistanceSchedule:Self-determined scheduleWeekend availabilityWeeknight availabilitySupplemental pay types:Bonus payCommission payAbility to commute/relocate:Evanston, IL 60208: Reliably commute or planning to relocate before starting work (Required)
Experience:
Marketing: 1 year (Preferred)
Sports Entertainment: 1 year (Preferred)
Work Location:
Hybrid remote in Evanston, IL 60208We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class
Job Questions:
How many years of sports sponsorship and/or ticket sales experience do you have?Yes/No: I played ultimate frisbee regularly (competitive or pick-up) for at least one year outside of schoolWhat are you most skilled in?When are you available to start working?How many hours each week are you available to work?What city do you live in? If Chicago, what neighborhood/zip code?Please attach a 30-45 second recording of yourself with your elevator pitch.