Sales Representative - Dallas, TX
1 month ago

Job summary
Make sales to retailers, primarily in the form of commitments from retailers to increase stock, place orders, stock new product lines, provide and expand shelf space, participate in incentive programs and pre-shipment programs, allow promotional placements, and assign prime placement to products and promotional materials. Identify opportunities to drive volume and market share in your assignment. Optimize coverage to meet and/or exceed objectives by continually challenging the status quo. Establish credibility and increase influence in assignment to support and maximize sales and promote company priorities and goals. Actively seek to gain insights through retail activities that can be communicated and reported to strengthen the team and Company Brands.
Responsibilities
- Sales
- Sell company products, programs, and promotions to retailers.
- Develops selling plans that resonate with retailers and encompass conceptual selling themes across all company categories.
- Demonstrates product and industry knowledge to effectively market and sell Company products.
- Collaborates with division resources to identify sales opportunities that can be acted upon to drive sales performance.
- Be accountable for delivering all assigned retail execution objectives and key company priorities within your respective assignment.
- Retail Partnership
- Develops and maintains strong retail partnerships across the assignment
- Identify company opportunities within the assignment and provide input to Division Sales Manager on potential areas for improved sales.
- Model ability to influence retailer to support company sales and key strategies and initiatives
- Penetrate consumer and retailer insights to drive alignment between the Company and the consumer.
- Retail Coverage
- Measure resources to maximize time allocation on a store-by-store basis to maximize productivity and meet objectives.
- Ensures alignment to retail cycle plan coverage objectives and overall coverage model parameters.
- Optimize assignment coverage designs to maximize retail activity time in achieving strategic objectives.
- Retail Store Development
- Ensures placement and services of all merchandising fixtures/displays to present a competitive merchandising advantage across all Company categories
- Ensures all requirements of our retail partnership agreements are being maintained by retail stores
- Ensures and maintains all promotional programs and competitive pricing initiatives.
- Retail Communication & Insights
- Gains and maintains acceptance by retailers to use the "ITG Portal" as the primary method for reimbursement and tracking
- Share best practice approaches with Division Sales Manager to improve sales and overall division business performance.
- Solicit and report customer and competitive insights to identify critical sales opportunities and provide solutions to Division Sales Manager/HQ.
- Performs other job-related duties as assigned
Job description
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