Senior Brand Manager - New York - Spin Master Games

    Spin Master Games
    Spin Master Games New York

    4 days ago

    Description

    Please Note: If you are a current Spin Master employee with access to Workday, apply to this job via the Workday application.

    Overview


    Are you a kid at heart looking to build a career with a leading global children's toy, entertainment and digital gaming company? Spin Master is committed to open mindedness, integrity and innovation. We want the best and brightest minds to join our team.

    Job Description

    The Sales Strategy Planning team connects our brands with customers, categories and shoppers, and is responsible for developing and informing our category and brand priorities, go-to-market plans and overseeing the US P&L for the assigned business segment. The Senior Brand Manager (SBM), Sales Strategy Planning is part of the Brand Category team and is responsible for driving the development, implementation and management of the strategic and tactical marketing plans to drive consumer demand in the US market and oversee the US P&L for the assigned business segment. The SBM will also lead a team to achieve goals within the US Marketing plan.

    What will you work on?

    • Manage the Games Outdoor portfolio to exceed annual corporate goals – revenue, margin, market share and consumer demand in the US market
    • Manage the financial aspects of the portfolio, including costing and pricing, P&L, marketing budget, forecasting, promotional opportunities, SKU rationalization and profitability analysis; manage mix/pricing to achieve financial objectives, keep to pricing deadlines, liaise with Brand Finance and Sales
    • Collaborate with Sales and Marketing teams to establish consumer-centric retailer activation plans – product lines, strategic retailer marketing plans, promotional plans; support customer and channel priorities, strategies and plans
    • Partner closely with Sales Operations and Commercial Analytics to add value to the sales organization with actionable insights
    • Use forecasting and market insights tools including Circana and Brand Health Trend Reports to evaluate brand performance and marketing effectiveness
    • Leverage POS data, marketing performance, and competitive insights to drive commercial results across a portfolio of brands
    • Manage relationships with key external partners to ensure we deliver on brand priorities, amplification of current priorities and drive synergies across product, marketing and pricing
    • Identify market trends and competitive insights to support portfolio management and go-to-market plans for the US
    • Toy Fair – prepare for and contribute to Toy Fair, present to trade/retail partners to secure necessary levels and breadth of retail support
    • Manage relationships with external licensor partners and internal franchise teams on marketing plans, budgets, retail/commercial strategies, forecast submissions and creative approvals
    • People Management: Lead a team of direct reports on plans, targets, workload and development; mentor within the wider business

    Qualifications and Skills

    • Experience managing a portfolio of business in the US market
    • Passionate about the Games Outdoor category and have a deep understanding of how to go to market with products
    • Experience working with licensors and managing licensed brands is preferred
    • Consumer product brand and marketing management experience in a new product-oriented industry, preferably in toys, entertainment, or other pop culture products
    • Strong brand management skills – experience with pricing, P&L management, channel and portfolio management and ability to deliver strong marketing plans
    • Strong collaboration skills – ability to work closely with Sales to deliver against commercial goals
    • Ability to work in a matrix environment and forge strong relationships within the company
    • Experience managing pricing/profitability, forecasting, marketing budgets, and a P&L with proven results of achieving targets
    • Working knowledge of marketing tactics from Digital, Social and Retail Media/Ecommerce
    • Ability to navigate or learn new systems – Power BI, SAP, Circana, Forecasting Tools
    • Required competencies include data/performance analysis, P&L/pricing management, budget management, decision making, conceptual ability, creative ability, performance management, conflict management, and tenacity

    The anticipated pay range for candidates who will work in New York is $120,000 to $130,000 per annum. The offered pay to a successful candidate will be dependent on several factors including years of experience and education. Spin Master Inc. is a multi-state employer, and this salary range may not reflect positions that work only in other states.

    This job posting is tied to an open vacancy.

    What You Can Expect From Us

    • Growth and Career Opportunities
    • Flexible Work Hours
    • Innovation, Collaboration and Fun
    • Comprehensive Benefits
    • Other fun Perks

    What's it like to work here?


    Spin Master is a fast-paced, hands-on organization that provides opportunities for impactful decision-making. We offer opportunities for future advancement and internal transfers for a passionate and results-driven team. Spin Master is committed to an accessible and inclusive hiring process and to providing reasonable accommodation to all applicants. If you require an accommodation, please contact our Talent Acquisition team at or

    Follow us on Instagram and Twitter @SpinMaster to stay up to date on Spin Master career opportunities. We appreciate all interest; however only those selected for interview will be contacted.


    #J-18808-Ljbffr

  • Manager, Brand

    1 week ago

    Only for registered members New York $100,000 - $120,000 (USD)

    +This role will play a key part in elevating and expressing Locality's brand voice across all content channels as the company enters a new era focused on technology, AI, and leadership in local advertising.++Support the marketing function with our brand voice, tone, and narrative ...

  • Brand Manager

    1 week ago

    Only for registered members New York $80,000 - $90,000 (USD)

    Centric Brands is a leading lifestyle brand collective that designs sources markets and sells high quality products in multiple segments including women's men's and kid's apparel accessories entertainment and beauty. Centric Brands is focused on our customers and our brands that ...

  • Brand Management

    5 days ago

    Only for registered members New York, NY

    We are seeking Senior Designer to join our growing team who is a creative thinker who enjoys the challenge of creating concepts from conception to execution, · Lead dynamic creative projects from concept through final execution · Demonstrate exceptional storytelling skills and co ...

  • Brand Manager

    1 month ago

    Only for registered members New York

    We are seeking a Brand Manager to connect with consumers across North America through compelling brand narratives and community engagement. · Lead the creation of integrated content across channels to strengthen brand storytelling. · Partner with agencies to produce creative opti ...

  • Brand Manager

    3 weeks ago

    Only for registered members New York

    +About usTHISBOWL, a fast-growing fast-casual brand offering fresh, made-to-order salads with an Asian twist launched in New York City in 2024.Originally founded in 2016 in Bondi Beach, our brand has grown to over 50 locations across Australia.New York now represents the beginnin ...

  • Manager, Brand

    2 weeks ago

    Only for registered members New York $100,000 - $120,000 (USD)

    We are seeking a Brand Manager to play a key role in elevating and expressing our brand voice across all content channels as the company enters a new era focused on technology, AI, and leadership in local advertising. · You will support the marketing function with our brand voice ...

  • Brand Manager

    3 weeks ago

    Only for registered members New York

    The Brand Manager ensures seamless execution of brand initiatives across product launches, events and marketing activations. Supporting the Head of Brand this role manages the operational details required to bring creative vision to life while maintaining brand consistency. · Cro ...

  • Brand Manager

    6 days ago

    Only for registered members New York

    The Brand Manager plays a central role in building the Hanky Panky brand, overseeing the organic and earned side of the marketing engine. · This role is responsible for shaping how the brand shows up across PR, communications, social media, influencer partnerships and affiliate p ...

  • Manager, Brand

    2 weeks ago

    Only for registered members New York, NY

    + Elevate and express Locality's brand voice across all content channels as the company enters a new era focused on technology AI and leadership in local advertising + · Build awareness credibility and meaningful connection with advertisers agencies publishers and partners throug ...

  • Brand Manager

    1 week ago

    Only for registered members New York

    A rapidly growing consumer packaged goods company in the confectionery/snacks industry is seeking a strategic and hands-on Brand Manager to lead key brands within its portfolio. · ...

  • Brand Manager

    1 month ago

    Only for registered members New York

    Ampd Brands busca un Brand Manager para ayudar a guiar la estrategia y ejecución para algunas grandes marcas de alimentos en Costco. · ...

  • Brand Management

    1 month ago

    Only for registered members New York Full time $85,000 - $105,000 (USD)

    Creative Artists Agency (CAA) is the leading entertainment and sports agency. · We are seeking Senior Designer to join our growing team who is a creative thinker who enjoys the challenge of creating concepts from conception to execution... · ...

  • Brand Manager

    1 week ago

    Only for registered members New York

    The position will play a key role in driving growth for working cross-functionally with sales, finance and supply chain teams to execute winning strategies in the North American market. · ...

  • Brand Manager

    6 days ago

    Only for registered members New York City Metropolitan Area

    The Brand Manager plays a central role in building the Hanky Panky brand, overseeing the organic and earned side of the marketing engine. · This role is responsible for shaping how the brand shows up across PR, communications, social media, influencer partnerships, and affiliate ...

  • Brand Management

    1 month ago

    Only for registered members New York $85,000 - $105,000 (USD)

    We are seeking Senior Designer to join our growing team who is a creative thinker who enjoys the challenge of creating concepts from conception to execution, · with an interest in brand strategy.The successful candidate will lead dynamic creative projects from concept through fin ...

  • Brand Manager

    1 week ago

    Only for registered members New York, NY

    The Brand Manager will oversee the following product categories for our accessories team: cold weather knits, hats and baseball caps, lightweight scarves, gloves, belts and hosiery. · ...

  • Brand Manager

    3 weeks ago

    Only for registered members New York, NY

    This is an opportunity to play a key role in shaping the future of our business as Brand Manager for THISBOWL US. The successful candidate will drive commercial growth through brand/product portfolio management and lead cross-functional teams to align activations across all touch ...

  • Brand Manager

    2 days ago

    Only for registered members New York $103,000 - $129,000 (USD)

    We are looking for a Brand Manager to play a key role in shaping the future of the FanDuel Sportsbook brand. · We treat our team right · We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that in ...

  • Brand Manager

    3 weeks ago

    Only for registered members New York, NY

    The Brand Manager ensures seamless execution of brand initiatives across product launches, events, and marketing activations. Supporting the Head of Brand, this role manages the operational details required to bring creative vision to life while maintaining brand consistency. · B ...

  • Brand Manager

    5 days ago

    Only for registered members New York

    We're looking for a Brand Manager who is deeply embedded in the dietary supplement ecosystem-someone who knows the trends before they hit, has relationships with manufacturers and industry players. You'll own the Amazon business end-to-end from product strategy and innovation to ...

  • Brand Manager

    2 weeks ago

    Only for registered members New York $140,000 - $155,000 (USD)

    We provide a dynamic environment where your CPG experience is highly valued,giving you a unique edge in driving innovationand growthfor our iconic SKYNand LifeStyles brands. · ...

Jobs
>
Senior brand manager
>
Jobs for Senior brand manager in New York City