Marketing Specialist - Boston, United States - Arena

    Arena
    Arena Boston, United States

    2 weeks ago

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    Description
    Our world is transforming, and PTC is leading the way.

    Our software brings the physical and digital worlds together, enabling companies to improve operations, create better products, and empower people in all aspects of their business.

    Our people make all the difference in our success.

    Today, we are a global team of nearly 7,000 and our main objective is to create opportunities for our team members to explore, learn, and grow – all while seeing their ideas come to life and celebrating the differences that make us who we are and the work we do possible.

    In collaboration with the VP Sales EMI and marketing department you will actively contribute to adapting and promoting multiple PTC marketing campaigns on the local market.

    You will plan the promotion of PTC's products, solutions, and services through digital channels, events and collaboration with sales and partner.

    In close relation with the sales and marketing team, you ensure the proper follow-up of your campaigns. You analyze and measure the business impact of your actions.

    Day-To-Day:
    Understand PTC's overall sales and marketing strategy.
    Comprehend the business challenges in your region.
    Master the marketing campaigns provided by the headquarters.
    Contribute to defining and implementing marketing action plans for your region.
    Deploy and manage marketing strategy created in collaboration with marketing and sales department.
    Organize and promote virtual events such as webcasts and virtual conferences.
    Monitor and analyze the results of conducted marketing campaigns.
    Participate in other potential marketing requests or projects.


    Preferred Skills and Experience:
    Ability to create or adapt compelling and engaging content for various channels.
    Data-driven mindset with the ability to analyze marketing metrics.
    Proficient in office and graphic design tools (basic level). Design skills or an understanding of graphic design principles.
    Ability to convey complex ideas in a clear and concise manner.
    Capacity to work effectively within a team and being autonomous in your daily projects.
    Willingness to share ideas and contribute to collaborative efforts.
    Strong organizational skills for managing multiple projects simultaneously. Ability to meet deadlines and deliver high-quality work.
    Willingness to learn and stay updated on industry advancements.
    Familiarity with marketing automation tools.


    Basic Qualifications:
    Fluent level of English is mandatory: excellent written and verbal skills.
    2-3 years' experience in field or channel marketing.
    Life at PTC is about more than working with today's most cutting-edge technologies to transform the physical world.

    It's about showing up as you are and working alongside some of today's most talented industry leaders to transform the world around you.

    If you share our passion for problem-solving through innovation, you'll likely become just as passionate about the PTC experience as we are.

    Are you ready to explore your next career move with us?

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