Brand Educator Fayetteville Arkansas - Dentsu Creative (MKTG)

    Dentsu Creative (MKTG)
    Dentsu Creative (MKTG) Fayetteville

    6 days ago

    Description

    POSITION OVERVIEW:

    MKTG Brand Educators (BE) are Diageo brand enthusiasts that educate consumers on Diageo Brands during on, off, and experiential special events. They must be able to deliver a unique sampling experience, and help consumers make informed brand decisions. They are expected to interact and actively engage consumers at the point of purchase and experience, with the end goal of reinforcing and/or increasing brand awareness. The BE embodies the Diageo brand they represent and humanizes the brand as a result. They build consumer trust by providing product knowledge and education.

    BEs have a wide range of job responsibilities related to engaging consumers to recognize, prefer and purchase our client brands. For this reason, MKTG hires personable, friendly, and professional Brand Educators. In addition to participating in promotional events when selected, BEs are expected to complete regular online trainings regarding our client brands. BEs must have the ability to immerse themselves in order to obtain an extensive level of knowledge including Category, Product Distillation/Production and Brand with the ability to pass exams testing said knowledge. BEs must be able to successfully showcase their knowledge and ability to engage by showcasing a "Final" two to three minute presentation, in order to represent Diageo brands at events.

    This position is an Occasional Employment Position. Being hired as a Brand Educator does not guarantee that the employee will be assigned to any particular quantity of assignments. Brand  Educator must sign-off on all required forms and must adhere to all MKTG Policies & Procedures and the NA Diageo Marketing Code.

    PRIMARY RESPONSIBILITIES:

    • Actively engage and educate consumers at the point of experience, purchase and consumption

    • Humanize the brands and build trust of consumers through education

    • Lead consumers through a sampling journey of featured product(s) (where legal and within local legal limitations and as per policy)

    • Regularly complete digital training for market brand and programs as directed

    • Adapt to tech platforms to receive and input information necessary to represent the Diageo brands

    • Arrive to events on time, in appropriate attire as specified by market team, and be prepared to execute promotions as outlined in program standards

    • Distribute Diageo premiums to consumers

    • Follow Responsible Server Guidelines and report Guideline violations

    • Pre-merchandise accounts with Diageo point-of-sale (POS)

    • Pay for bar spend or product via company issued debit card

    • Pick up or accept delivery of promotional materials from Event Team

    • Ensure proper care and return of company property (i.e. – uniforms, event materials)

    • Complete post-event recap (ERF) in MKTG reporting website

    • Take digital event photos and contribute to markets social media account

    • Understand how Diageo brand differs from competitors and report on competitive activity in market

    • Maintain appropriate appearance for consumer engagement

    • Follow company policy and procedures

      REQUIRED SKILLS & EXPERIENCE:

    • Outgoing Brand Knowledge and Personification of the Brand – BE must complete training in order to understand what the brand/program represents, stands for and how it differs from other brands. BE must be able to translate brand information to consumers in a relatable manner.

    • Engaging - BE must be outgoing, personable and courteous with consumers and approach them with a friendly and helpful attitude, with the goal to build trust in the brand.

    • Reliable – BE must always arrive to events ready to start on time, and must work until event end

      PHYSICAL AND OTHER REQUIREMENTS

    • Able to stand/walk for extended periods of time

    • Able to carry heavy trays, boxes, objects

    • Able to maintain a pleasant disposition under stress

    • Satisfy consumer appeal and client marketing requirements

    • Approachable and able to engage consumers

  • Work in company

    Educational Specialist

    Only for registered members

    Clinical Specialist are responsible for teaching assigned course(s) in the College of Education and Health Professions. · ...

    Fayetteville

    1 week ago

  • Work in company

    Instructor - 9 MONTH

    Only for registered members

    The duties and responsibilities of this instructor in Agricultural Education, Communications and Technology include: lead classroom instruction, provide curriculum materials, construct syllabi, create and give exams, and provide other scholastic guidance. · ...

    Fayetteville $58,000 - $60,000 (USD)

    1 week ago

  • Work in company

    Educational Specialist

    Only for registered members

    +The University of Arkansas seeks qualified applicants for the position of Clinical Specialist in the Department of Nursing Undergraduate Education. · + Teaching assigned course(s) in the College of Education and Health Professions. · Facilitating learning for students consistent ...

    Fayetteville

    1 month ago

  • Work in company

    Professor of Practice in Educational Leadership

    Only for registered members

    The University of Arkansas seeks a dynamic colleague who will work with current faculty members in the preparation of K-12 leaders in the three graduate degree programs. · Doctoral degree from an accredited university in educational leadership or related field · Experience with s ...

    Fayetteville

    1 week ago

  • Work in company

    MBA Student Worker

    Only for registered members

    The MBA Programs Office Staff need support with special events, · communications and reporting. · Performing a variety of administrative tasks. · ...

    Fayetteville

    1 week ago

  • The duties · of this 9-month Clinical Assistant Professor include: teaching graduate courses; serving as clinical coordinator; · supervising counselors in training; engaging in service activities at various levels. ...

    Fayetteville

    1 month ago

  • Work in company

    Assistant Professor of Counselor Education and Supervision

    Only for registered members

    The Assistant Professor of Counselor Education and Supervision position involves teaching graduate courses in counselor education, conducting research that leads to publications and presentations, pursuing external funding through grants, directing students' research projects and ...

    Fayetteville

    1 month ago

  • Work in company

    MBA Student Worker

    Only for registered members

    The University of Arkansas seeks to attract high quality students for administrative tasks in support of the MBA Programs Office Staff. · High School Diploma · Must be enrolled in classes at the University of Arkansas · ...

    Fayetteville TEMPORARY

    1 week ago

  • Work in company

    Extra Help Assistant- Child Care Aide

    Only for registered members

    The role of the childcare aide/substitute is to supplement the quality of the child care program by assisting in the classroom, kitchen, and administrative offices when needed. · ResponsibilitiesProviding positive and effective guidance to children; · Comforting children; · Redir ...

    Fayetteville

    1 month ago

  • Work in company

    Financial Affairs Manager

    Only for registered members

    The Financial Affairs Manager is responsible for reconciling, reporting, and transferring online revenues to other university units; analyzing data; preparing working papers and reconciliations; coordinating special program revenues and billings; and entering journal entries, inv ...

    Fayetteville $51,021 - $55,000 (USD)

    1 month ago

  • Work in company

    Academic Advisor

    Only for registered members

    The Sam M. Walton College of Business is seeking candidates for the position of Academic Advisor on the transfer team.This position is responsible for advising approximately undergraduate business students. · ...

    Fayetteville

    1 week ago

  • Work in company

    Assistant/Associate/Full Professor of Law

    Only for registered members

    The University of Arkansas School of Law is seeking applicants for a tenure/tenure track assistant, associate or full professor position. · The successful applicant will teach in person and have a strong interest in experiential learning courses, · such as interviewing, counselin ...

    Fayetteville

    1 month ago

  • Work in company

    Assistant/Associate/Full Professor of Law

    Only for registered members

    The University of Arkansas is seeking applicants for a tenure-track or tenured assistant/associate or full professor position to teach criminal law and criminal procedure. The successful candidate will have a distinguished academic record, demonstrated scholarly promise, and a co ...

    Fayetteville

    1 month ago

  • Work in company

    Assistant Professor of Adult and Lifelong Learning

    Only for registered members

    The University of Arkansas seeks an Assistant Professor of Adult and Lifelong Learning for a tenure-track position in the Department of Counseling, Leadership, and Research Methods. · This is a 9-month faculty position that includes teaching graduate courses in adult and lifelong ...

    Fayetteville

    1 month ago

  • Work in company

    Academic Advisor

    Only for registered members

    The Sam M. Walton College of Business is seeking candidates for the position of Academic Advisor on the online team. · Bachelor's degree from an accredited institution of higher education · ...

    Fayetteville Full time

    5 days ago

  • Work in company

    Academic Advisor

    Only for registered members

    The Sam M. Walton College of Business is seeking candidates for the position of Academic Advisor on the transfer team.Bachelor's degree from an accredited institution of higher educationAt least one year of experience working in a student services position in a higher education e ...

    Fayetteville Full time

    1 week ago

  • Work in company

    Hall Director

    Only for registered members

    The Hall Director (HD) is an integral component to the success of the Residence Education area for University Housing. The HD provides leadership for the day-to-day management of the hall or complex staff to create a safe, clean and comfortable environment for students. · Facilit ...

    Fayetteville

    5 days ago

  • Work in company

    Academic Advisor

    Only for registered members

    The Academic Advisor will provide academic advising services to undergraduate students in the College of Education and Health Professions. · ...

    Fayetteville

    1 week ago

  • Work in company

    Graduate Assistant

    Only for registered members

    The Graduate Assistant for the Office of Communications and Marketing in the Graduate School and International Education will serve as the social media lead for the unit,In close collaboration with office staff,the Graduate Assistant will conceptualize and implement a social medi ...

    Fayetteville

    1 week ago

  • Work in company

    Curriculum Data Integrity Coordinator

    Only for registered members

    The Curriculum Data Integrity Coordinator develops queries to ensure integrity of the schedule of classes, catalog of studies, course and program inventory, and classroom scheduling. · This position assures accuracy in the student information system and consistency between the ca ...

    Fayetteville Full time

    6 days ago

  • Work in company

    Administrative Support Assistant III

    Only for registered members

    The Administrative Specialist III is responsible for performing general office duties for the Fay Jones School of Architecture and Design. · Bachelor's degree from an accredited institution of higher education · At least three years of experience in administrative support or off ...

    Fayetteville Full time

    1 month ago

Jobs
>
Fayetteville