Associate Director, Digital - New York - ad+one

    ad+one
    ad+one New York

    4 days ago

    Description

    Associate Director, Digital role available at ad+one in New York, US. Key responsibilities include leading Programmatic & Paid Social teams and driving forward media innovation. Team is responsible for paid digital advertising including Paid Search, Paid Social and Programmatic.

    Responsibilities

    • Lead team in the planning, management, and execution of all campaigns using DSPs such as display, native OLV CTV LinkedIn Meta Pinterest YouTube TikTok
    • Engage with clients to build relationships understanding their business goals marketing objectives Present campaign performance strategy regularly to clients delivering weekly performance reports ensuring accurate timely delivery A subject matter expert in industry trends best practices educating relevant teams on new developments sharing recommendations across different levels within the organization presenting executive-level meetings cross-functional training key vendors - Developing long-term strategies increasing incremental revenue site traffic new customer acquisition utilizing data drive efficient return ad spend Focus developing near term strategic initiatives maximizing efficiency media investments Bridging internal business external partners educational stakeholder leadership direct report oversight communication standards compliance Test optimization specialist preferred Strong track record hands-on-keys experience Advanced MS Excel skills data-driven marketing High attention detail deadline-oriented entrepreneurial spirit work prioritize fast-paced environment 6-8 years minimum experience focus working social platforms Bonus willingness learn improve job Desirable additional search experience but not required Summary Role summary text brief overview Associate Director Digital lead Programmatic/Paid Social teams innovative media campaigns ensure our agency forefront testing optimisation Lead plan manage execute programs manage budgets pacing develop implement reporting optimize

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