Marketing Intern - Wilmington, DE
4 weeks ago
Job summary
The Bancorp's Internship program is designed to provide students with a meaningful and challenging hands-on learning experience as well as an inside look into a career in the financial services industry.Supports Marketing team with the planning and execution of various multi-channel marketing initiatives (digital, print, social media, etc.) which includes project management, research, analysis, and administrative support. Assists the Conference and Event team with the planning and day of logistics for events.Contributes to the fulfillment of conference materials and premium items.Monitors trends and best practices on social media, especially LinkedIn,to offer recommendations that drive brand awareness.Maintains marketing collateral librariesand calendarsforthebusinesslines.Provides metrics that measureand reportthe results of completedmarketingcommunication,andpublicrelationinitiatives.Analyzes competitor marketingandofferstrategicrecommendationsfuturcampaigns.Researchesandorganizes targeted distribution lists for press releases that alignwith each business line.Assists in planningandwriting internalcommunications.Developsmaintain editorial calendar.Facilitates participatesin brainstorming sessions.Researchsevent publication/association sponsorships.Learn abouttheprojectmanagement/workflow coordination sideofkeppingeachprojectonscheduleandeerrorfree.Developsandunderstandingofprocessesprocedures.Shareinsightsandrecommendationspotentialefficiencies.Participateindocumentingdepartment processesor procedures.Developaknowledgeandexperienceaboutbankingeconomy includingboth customerexperience interrelationshipsofvariousinternalfunctionaldepartments.Successfullycontributeachieveassigned departmentobjectives.
Job description
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